On Wed, 2008-09-17 at 15:36 -0400, Jason Pruim wrote: > On Sep 17, 2008, at 3:24 PM, Stut wrote: > > > On 16 Sep 2008, at 23:54, tedd wrote: > >> At 7:40 PM +0100 9/16/08, Stut wrote: > >>> On 16 Sep 2008, at 15:59, tedd wrote: > >>>> > > > > Snail-mail spam relies upon the same basic fact that electronic spam > > does... everyone hates it until it offers them something they want. > > Unfortunately in most cases it happens often enough to be > > profitable. Oh, and because everyone's doing it these days there > > doesn't seem to be any noticeable effect on a company's reputation > > which is unfortunate. > > I like what you said right here stut... It's only junk until someone > hits the nail on the head with it! Maybe 9 out of 10 people don't need > another credit card... but it's that 1 person they do it for. Average > response rates to direct mail marketing campaigns are about 2% being > considered good. > > > > > > > It's possible that if more people returned it, possible with some > > extra weight they might stop, but I don't see it happening. You > > might have better luck getting removed if you mark the envelope "No > > longer at this address" rather than writing a rant. They're less > > likely to continue sending you stuff if they don't think you're > > there anymore. I do the same with spam email using the bounce > > feature in Apple Mail and it's worked pretty well both on and offline. > > As the resident direct mail specialist on this list... :) > > I can say that the amount of mail that is returned to the customer > won't affect in any way shape or form how much mail they send out. > Presumably they are working of a rented list where you can get any > info you could possible ever think of... I registered a domain and not > more then 1 month later I had a business credit card offer from > Capitol One... Who is the largest direct mailer in the US. I barely > even had a crappy site up before that happened! :) > > And as far as returning the mail to them in their envelopes, it > doesn't cost that much... $500/year for the permit, per piece returned > fee + Weighted first class rate... All in all, not that big of a deal :) > > But what ever makes you happy! :) > > > -- > > Jason Pruim > Raoset Inc. > Technology Manager > MQC Specialist > 11287 James St > Holland, MI 49424 > www.raoset.com > japruim@xxxxxxxxxx > > > > > It's all about weighing those suckers down some more with loose change that we all have accumulating everywhere. For the cost of 10p of mine, I know i've just put their costs up way more. Of course, if you don't have coins to spare, stones work equally well... As for weighing the good merits of Microshaft, well it's all relative isn't it? For everything they do good, there's a bunch of things they've done on the way, whether it was muscling someone else out of the market, or just making it even easier for virus writers to attack us. At the end of the day, everyone will weigh this out on both their own experience and what they've heard. If the majority of what is said about them is bad, well, no smoke without fire and all that... Ash www.ashleysheridan.co.uk -- PHP General Mailing List (http://www.php.net/) To unsubscribe, visit: http://www.php.net/unsub.php
