----- Original Message ----- > I'd also like to address the 2016 "Why people are cutting brand logos off > their clothing" article linked on > https://wiki.gnome.org/Design/OS/DownstreamBranding. <snip> > Most of what I have on this is in the form of paper books, but there's > a *lot* of brand overview articles on the web which could be added. > Some: > > * "Why visual identity is important for your brand" > https://medium.com/@marienieves/why-visual-identity-is-important-for-your-brand-23d2fc5cf213 > > * "7 reasons why brands matter to consumers" > https://microarts.com/insights/7-reasons-why-brands-matter-to-your-consumers/ > > * Quora: "Why is [sic] branding and visual identity important for > current startups?" > https://www.quora.com/Why-is-branding-and-visual-identity-important-for-current-startups > > * Branding: The magic of visual identity > https://thinkmarketingmagazine.com/branding-the-magic-of-visual-identity/ > > There's probably better things out there (the whole space is kind of > hard to search, since there's a lot of junk related to *anything* about > marketing on the internet), but could we add some of the above, or > similar? I'll try and come up with some that are more data-driven, when > it's not the weekend, if people think that would be helpful. Those are helpful, but just about as high level as the existing reference. And while they're interesting, they don't disprove the original article in the "we don't need logos on everything" sense, and further show the need for a good logo, but don't explain how to use it. I guess sparsely. Anyway, I'll add that to the Wiki page. I'm tempted to just add links to Muji and Uniqlo, just to show that the products don't need branding to be recognisable, or for the brand to be loved by its users (disclosure, I'm a happy Muji customer ;) _______________________________________________ desktop mailing list -- desktop@xxxxxxxxxxxxxxxxxxxxxxx To unsubscribe send an email to desktop-leave@xxxxxxxxxxxxxxxxxxxxxxx
