On 02/07/2018 11:16 AM, Bastien Nocera wrote:
It might not be, but we're talking about making Fedora "warmer" and about how the background stamp/watermark isn't the best solution to adding branding to the background. I think it's a conversation to have, even as it's relevant to the bigger picture.
The latter concern (watermark) is certainly relevant to the bigger picture.
The dichotomy isn't that one, it's about what Fedora, or other distros, wants or needs to be able to implement that differentiation, and whether it's something that upstream thinks is a good idea, and therefore makes it easier for downstreams to differentiate.
This is of course a valid and specific reference point to frame the issue with. I think my frame - from the Fedora branding perspective - is a bit different though:
As stated earlier in the thread, I would rather Fedora's visual identity not be delineated with logos and labels and specific branding colors, rather the look and the feel of the system be associated with Fedora and be part of that identity. Similar to how you described Muji goods, or recognize a Dodge from its front grill design across models. Relying overly on labeling for visual identity is problematic.
We cannot just rely on the upstream visuals to do that because the competition also uses that same upstream.
Filling in slots with logos doesn't seem like the right thing, though, does it? Because the visuals are the same, with a different insignia on the slot. It's like a (gonna date myself) Geo Prizm vs a Toyota Corolla where it literally was the same car off the same factory line with a different insignia plopped on the front and on the steering wheel.
The entire notion of the desktop having a visual identity is rough too, particularly with the (quite agreeable) principle that the user's work should be the focus and the desktop should fade into the background to support that work.
I think, probably, the most important differentiation should come in the integration the desktop has with the underlying system, the out of the box experience. Probably, a great way to start tackling that could be looking at the boot up experience - I think all sides agree it's a bit awkward / flickery / non-ideal for a good impression, right?
I am completely in favor of having an understated brand presence on the desktop itself if we can work together on something like this?
For example, we went back and forth over the years as to whether the Details panel in the Settings should reflect the GNOME version and logo, or the distribution one. The WIP changes make it straight forward to brand that part of the system, and will mean less work for downstream to adapt to their needs.
I thought I made that clear. It's to my taste, just not as a default background that gives me warm feelings of belonging. Which is what we were discussing in the thread.
For clarification: You did make it clear that you were ok with the most recent wallpaper artwork but felt it was inappropriate, which is why I referred to "art direction," not art.
"Warm feelings" and "belonging" isn't a goal that has been shared with the Fedora design team or mentioned previous to this thread TMK, so it doesn't make sense to expect those to be reflected in the current art direction. We traditionally have taken a 'sci-fi' approach, thinking about the boundary between machines and nature and have played with that in the designs as of late.
Perhaps, in terms of the four f's, that approach is too focused on 'features' and 'first' and we should look at incorporating the 'friends' piece of the four f's too. I will take this back to the team and maybe we can make some changes to the F28 work to reflect that.
In either case, again, doesn't solve the larger problem. :( ~m _______________________________________________ desktop mailing list -- desktop@xxxxxxxxxxxxxxxxxxxxxxx To unsubscribe send an email to desktop-leave@xxxxxxxxxxxxxxxxxxxxxxx
