On 03/16/2013 04:01 AM, Hartmut Noack wrote:
Am 16.03.2013 14:09, schrieb Paul Davis:
On Sat, Mar 16, 2013 at 9:00 AM, Chris Bannister wrote:
On Thu, Mar 14, 2013 at 08:36:40PM +0300, Louigi Verona wrote:
I agree. Of course, you cannot make total crap a success, no matter
how much money you spend on marketing, but once you are beyond total
crap, marketing is key!
Yeah, I sort of agree, depending on the product, but how do you explain
the success of Coca Cola and McDonalds. I reckon they are only
successful *BECAUSE* of the marketing.
as one of my very insightful small business friends likes to say "under
capitalism all food tends to fat, sugar and salt".
these are the taste experiences we crave and enjoy (salt is a bit different
- its very bitter by itself, but has massive positive impacts on our
appreciation of *other* flavor). coca cola and mcdonalds, for all the utter
crap that they peddle, have created products that manage to appeal to these
cravings.
Correct. Most childern, that ever have tasted the Burger will not allow
their parents to pass by a McDonalds/BurgerKing "restaurant" whithout
heavyly demanding to stop and buy.
What I was always demanding when I was a kid near a McDonald's wasn't
the food specifically - I'd pretty much eat anything back then - but the
toys ... ;-)
--
David
gnome@xxxxxxxxxxxxx
authenticity, honesty, community
http://clanjones.org/david/
http://dancing-treefrog.deviantart.com/
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