Help: Pricing Question ;o)

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OK

I have been asked for permission to use some of my images to
illustrate a magazine article.
The magazine is for a vehicle manufacturer's customers and has a
world-wide circulation of over 250,000.

I'm aware of the need to retain ownership of copyright (I have learned
that much from being here).
I've also asked for clarification on the scale to which they are to be
reproduced at.


What sort of fee should I be asking for single use (order of
magnitude) in the UK?
I don't want to put them off, neither do I want to price myself out of
the market  ;o)

Bob


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