2. Our people know RFCs, but are far from knowing about the IETF.
Juliao, you say they know RFCs. Do they have problems with the RFCs? Do they see gaps in what they can do, or problems with what the RFCs recommend?
If they do not, then there is no reason for them to be involved in the IETF. If they do, then you can point them to specific working groups that are working in that area.