Re: fedora mission (was Re: systemd and changes)

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Over the last few days there seems to be a bit of existential angst
about Fedora. So here are my random thoughts.

About Fedora disappearing if Red Hat is bought by some evil
corporation, for example Microsoft.  :-)   I am not worried. As it has
been pointed out, all the Fedora packages as well as infrastructure
are open source so they would not be lost. Undoubtedly people that
have contributed to Fedora over the years, and have thereby developed
affection for the distro as well as online relationships with other
people in Fedora, would feel a sense of loss. That is normal. But that
would not be the end of the world as we know it. Either a new distro
would arise out of the ashes, or people could start contributing to an
existing distro, and there are hundreds of them out there.

About Fedora losing users, or not growing. I don't think we can go by
anecdotal evidence. We need reliable statistics, but I don't think
they exist now, and I doubt they will exist in the next five years, if
ever. For example, I have Fedora, Windows, Ubuntu, Scientific Linux,
etc, on my multi-boot PC. So how would I show up in statistics? Other
people might run two OSes simultaneously with virtualization, so the
same statistical problem occurs. And  there could be a server tucked
away in the corner of a server room running FTP. Does such a server
count as a user?

So IMO instead of having a numerical target for users (which as I
pointed out we cannot measure) Fedora should focus on its current
stakeholders: Red Hat obviously, because it is the main single
contributor and pays the bills, and the rest of the community, such as
the people that manage, package, test and participate in the mailing
lists and forums.

I have been using Linux for only a year, and Fedora since last
December, so my experience is quite limited. I think Fedora is fine
the way it is, there is however a couple of things that do not thrill
me. First the name of the distro: Fedora. It completely turns me off,
and that is one of the reasons why Fedora was not the first distro I
tried. Part of the reason is the sound of the world, which evokes an
unpleasant association in my mother language. Then  the logo does not
appeal to me either.

If you look at Ubuntu, they came up with a logo that reflects the name
of the distro. For a while they had pictures of people in circles
holding hands and so on. This is good marketing. Fedora is a hat. As
far as I know Fedora is not allowed to use a hat in its logo to
prevent the Fedora brand to get mixed up with Red Hat's. Fair enough.
But this means that marketing becomes more complicated due to lack of
brand consistency.

The problem could be solved by changing the name of the distro, but
this would incur large costs, not only to Red Hat but also to its
contributors that for example pay for websites that have Fedora in the
name, so it is not practical. The solution was an abstract logo (the
stylized f) which is not as powerful. I am not a graphical designer,
still I would venture that it would be possible to come up with a
nicer looking abstract logo.

Then there are colours. Look at Ubuntu 10.04. I think they came up
with bold original colours that mix well together. This is not an easy
feat. On the other hand Fedora colours completely turn me off. This
does not bother me personally, because I can customize the Gnome
desktop and have a nice image for Grub background, so I only see
Fedora colours in Plymouth, and that is because I have not had the
time to see if I can customize those.

You might say that colours are not important, substance is what
matters. And that is true to some extent. However a nice appearance
helps to attract new users to a distro. I think Ubuntu is more in tune
with the zeitgeist and that may be why it appears to have more users.
Someone remarked that Fedora is not popular among university students.
This is a group that it would be good to try to attract. Now I am not
an university student, but my guess is many of them, at least in the
west, like Lady Gaga. She is not a great singer, she is popular mainly
for bold visuals. This to prove my point that looks sell. A
disclaimer: I am not keen on pop, I like classical music!

In a nutshell: IMO Fedora is fine, except that it should come up with
a better logo, typeface and colours, something with an edge!
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