On Sat, 2014-02-01 at 09:15 -0600, inode0 wrote: > On Sat, Feb 1, 2014 at 8:48 AM, Máirín Duffy <duffy@xxxxxxxxxxxxxxxxx> wrote: > > Hi > > > > On 02/01/2014 09:31 AM, Dan Mashal wrote: > >> > >> I for one really don't think that third parties are going to now jump > >> at the opportunity to create software because we took Gnome and put a > >> sticker that says "workstation" on it. I'm sorry but I really just > >> don't see it happening. > > > > > > The products are about a lot more than just slapping superficial labels on > > things. > > I do think there is an opportunity for the Workstation product to gain > traction it doesn't currently have as a result of this effort and I > certainly think Fedora use in the other product areas is virtually > certain to increase. > > Now to get myself into trouble I would charactize the three new > products as spins on steroids chosen by the project as worth the > effort to focus attention on now. The overall effort goes well beyond > the three new products however and we do need to figure out some > things that I've not seen discussed that much to this point. > > While the discussion about how we want to treat the existing spins has > begun I'm afraid it still isn't happening in places that are critical > to a good decision being made. The desktop spins are heavily used in > promoting Fedora and have been for years. The folks doing marketing > and the ambassadors working with end users at events really need to > have input on this. > > Assuming some of those spins continue to exist for at least the short > term, that being until we have the new products in the wild and see > the reaction they generate, how are we going to market this stuff? > There will be an obvious desire to focus marketing effort on the new > products but there will be delicate questions about marketing the > other spins that in some way compete with our own featured products. > Probably the wrong list for this rambling but we need to start > thinking about this too if we haven't. When I went and looked at it yesterday it struck me that this really isn't a huge issue, because we *already* rather heavily segment our marketing. If you go to https://get.fedoraproject.org/ , what do you see? A big blue button for the x64 live image, and some irritating text you ignore. OK, I exaggerate, but you get the point: we actually already quite heavily promote one small-p product over all the others. Then there's a whole bunch of distinctions drawn between all the other small-p products in a fairly ad hoc way - I think the web design team actually did the best job they possibly could on this, but it's an inherently tricky job when we don't have a clear high-level strategy about what our primary products actually *are*. So, yes, in the Products world I'm sure we'll promote the Products above everything else, but then, we already do something even more radical than that right now... -- Adam Williamson Fedora QA Community Monkey IRC: adamw | Twitter: AdamW_Fedora | XMPP: adamw AT happyassassin . net http://www.happyassassin.net -- desktop mailing list desktop@xxxxxxxxxxxxxxxxxxxxxxx https://admin.fedoraproject.org/mailman/listinfo/desktop
