SFGate: AIR TRAVEL/Song to begin nonstop S.F.-Orlando air service

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Monday, August 8, 2005 (SF Chronicle)
AIR TRAVEL/Song to begin nonstop S.F.-Orlando air service
David Armstrong, Chronicle Staff Writer


   Song, the low-fare unit of Delta Air Lines, will begin flying nonstop
between Orlando International Airport and San Francisco International
Airport on Nov. 4, Delta announced today.
   The flights will begin as a thrice-weekly service, with flights on Frida=
y,
Saturday and Sunday. The service will ramp up to five times weekly on Jan.
30, and daily on March 1.
   The Orlando service will mark additional growth in Song's presence at SF=
O.
Last month, Song began flying between SFO and New York's John F. Kennedy
Airport, and on Sept. 6, Song will begin service between SFO and Boston's
Logan International Airport.
   Delta launched Song two years ago in an attempt to regain market share
that it and other mainline carriers have lost to popular low-cost carriers
such as Southwest Airlines and JetBlue Airways. Song features all-leather
seats, signature cocktails and a sophisticated in-flight entertainment
service.
   SFO stepped up its efforts to attract low-cost carriers after the Sept.
11, 2001, terrorist attacks and a slumping economy pushed down the number
of its international fliers, long the airport's mainstay. Low-cost
carriers such as Independence Air, Air Tran, America West, ATA and United
Airlines' Ted also fly from SFO, the largest of the Bay Area's three major
airports.
   E-mail David Armstrong at davidarmstrong@xxxxxxxxxxxxxxxx --------------=
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Copyright 2005 SF Chronicle

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