A Start-Up Carrier Eyes International Budget Flights from the US

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By Charis Atlas Heelan
February 10, 2005

Summer is only a few months away, and according to
media speculation and the U.S. Department of
Transportation, a new airline is set to launch -- the
first U.S.-based discount airline to fly exclusively
to international destinations.


At a time when so many airlines are fighting
bankruptcy, most airlines are trading at a loss and
there are few glimmers of hope in an ailing U.S.
aviation industry (Southwest and JetBlue aside), it
may appear somewhat risky for a new airline to enter
the market.


At this stage, the airline, SkyLink Airways
(www.skylinkairways.com) is still a "paper airline"
while it raises funds and finalizes legal requirements
to begin operations, however it has already gained
preliminary approval from the U.S. Department of
Transportation. If the Federal Aviation Administration
approves its maintenance and safety plans, the carrier
expects to launch this summer. According to its
website and publicly released documents, SkyLink
Airways will be based out of Baltimore-Washington
Dulles International Airport and hopes to partner with
U.S. and European airlines for connecting flights to
ultimately serve 15 countries on four continents.
There is some speculation however amongst aviation
industry insiders, that SkyLink may end up flying out
of New York.


SkyLink Airways is promoting itself as the first
low-fare, high value airline dedicated to long-haul
international service. It intends to combine up-market
amenities with simple, low fares. As a discount
alternative, SkyLink's fares plan to undercut major
airlines on many lucrative international routes. The
airline plans to offer two-way, business-class tickets
to Europe on a fleet of Boeing 767s for as little as
$700, and economy tickets for $300. That's about one
third of the rate on the traditional legacy carriers.


Its main destination and European base will be
Stansted, UK, one of five airports servicing the
London area. Stansted currently operates as a regional
airport since international flights ceased operations
there after September 11th, 2001, so the imminent
return of an international carrier is eagerly
anticipated by Stansted management. In addition to
Stansted, SkyLink has identified its other potential
destinations as Aruba, Austria, Belgium, Canada,
Chile, Costa Rica, the Czech Republic, the Dominican
Republic, France, Germany, Italy, the Netherlands,
Slovakia and Taiwan.


There is also some conjecture as to a possible name
change as the SkyLink name is already associated with
a Canadian travel company. Although no official launch
date has been confirmed, SkyLink is currently
recruiting for both its U.S. home base of Washington,
D.C. and for Stansted-based cabin crew and airport
staff.  Often when a discount airline enters a market,
other airlines will lower fares to compete, however it
remains to be seen whether the introduction of SkyLink
Airways will lead to a price reduction by other
competing airlines on similar international routes.
Either way, the introduction on a new international
carrier serving the transatlantic route can only mean
greater choice for travelers and hopefully greater savings.


		
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