Dave, the general advice I can give you is focus on fundamentals not on fads. domain name, h1, h2, title tags and alt attributes are key tools to tell bots what your pages are about. view your pages without javascript or css to see how a bot will view them. links from other sites are important as well, but don't forget internal links. if you have links pointing from several pages on your site to one important page, search engines can tell that. unique content is also great as it distinguishes your site from competitors. -nathan On Sep 26, 2010 6:10 AM, "David Mehler" <dave.mehler@xxxxxxxxx> wrote: > Hello, > Do we have any SEO experts on this list? I'm not one, learning only, > reading a book and a few articles/tutorials from webmasters, and I'm > wanting to optimize an existing site to get the best search rank > possible. Some techniques, dos and don'ts would be appreciated. > Thanks. > Dave. > > -- > PHP General Mailing List (http://www.php.net/) > To unsubscribe, visit: http://www.php.net/unsub.php >