At http://www.tauvisual.it there is a good answer for Italian and European market:
TAU VISUAL LIST OF PROFESSIONAL LEVELS
Capacity or possibility of prices below that of level 1 are to be considered out of the market and not plausible in correct professional conduct.
Prices superior to those of level 7 are possible in all cases of famous photographers.
-- LEVEL 1 --- A professional of sufficient or medium capacity without particular specialization, active at a local level, normally or minimally equipped and generally speaking oriented towards low budget jobs.
--- LEVEL 2 --- A professional of sufficient or medium capacity in line with the majority of assignments offered in his area. Active in an ample area locally without particular specialization, normally equipped and oriented towards economic solutions for clients.
--- LEVEL 3 --- A professional of good preparation with a medium technical capacity in line with average quality standards, nationally speaking. Active at a provincial and or regional level with a reasonable number of clients acquired, not available for the more economic assignments. This photographer will sometimes require the services of an art buyer, stylist, make up artist, etc.
--- LEVEL 4 --- A professional well prepared with a technical capacity which is medium or medium-high. Active in different regions and able to guarantee a perfect technical level for all normal shooting conditions, with a complete range of equipment. This photographer will often require the services of an art buyer, stylist, make up artist, etc. according to the needs of the client. Oriented towards the selection of work offered with exclusion to those of minor interest. An interesting portfolio of clients with at least one job a year with a nationwide diffusion.
--- LEVEL 5 --- A professional who is very well prepared with a medium-high or high level technical capacity, without doubt very well known compared to the average photographer in the same area; active both regionally and nationally and able to guarantee technically perfect results for all the accepted assignments, requires other professionals for the solution of specific problems and oriented towards a selection of works offered, with a significant portfolio of clients, undertaking al least 3 or more jobs with a nationwide diffusion a year.
--- LEVEL 6 --- An exceptionally well prepared photographer working both technically and creatively at a very high level, significant in absolute. Active at a national and international level, operating in the metropolitan centers at the highest professional levels. Oriented towards a severe selection of works offered, and to the construction of a good professional image, significant portfolio of clients acquired, almost all a national and international level.
---LEVEL 7 --- a professional of undoubted international fame, active directly or through agents in at least two countries and operating at the maximum level both professionally and creatively.
EXPENSES EXCLUDED - V.A.T. EXCLUDED
Working day on location (see note)
Fees listed by TAU Visual professional level - See description of levels.
Level 1 lire 350.000 175 Euro 220 $
Level 2 lire 500.000 250 Euro 315 $
Level 3 lire 750.000 375 Euro 470 $
Level 4 lire 1.100.000 550 Euro 690 $
Level 5 lire 1.500.000 750 Euro 940 $
Level 6 lire 2.700.000 1.350 Euro 1675 $
Level 7 lire 4.000.000 2.000 Euro 2500 $
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Emily L. Ferguson
mailto:elf@xxxxxxxx
508-563-6822
New England landscapes, wooden boats and races, press photography http://www.vsu.cape.com/~elf
