This might be a random thought, but one of the main problems we have as an organization is getting people to take deployment of IETF specs seriously. Particularly when they are enhancements of existing specs that work 'well enough' for existing users.
While going through the Windows API calls and thinking how old fashioned and lame all those 'Win32' classes look now, a sudden thought:
Ordinary users don't understand the importance of going from IPv4 to IPv6.
But Ordinary users do understand that 32 bits is bad and old and obsolete and rubbish and 64 bits is better.
So lets stop asking ISPs 'do you support IPv6' and instead ask 'Is your Internet service 32 bit or 128'?
This might sound a trivial matter but I can assure you its not. Banging on about how the wealthy Wall Street types got a bailout during Bush's fiscal crisis got nowhere. "The wealth of the 1% or the welfare of the 99%" had real effect.