On 01/08/2016 11:45 AM, Remy DeCausemaker wrote:
On Jan 8, 2016 12:29 AM, "Beau Mathieson" <personal@xxxxxxxxxxxxxxxxx <mailto:personal@xxxxxxxxxxxxxxxxx>> wrote: > > Hi all, > > I have noticed that our primary Facebook and Twitter accounts are > gearing their content more toward a user who has technical knowledge or > is already a user of Fedora. Content about systemd, python, elections, > etc aren't going to draw in potential users of a non technical > background or one who has never used any Linux operating system before. > I believe it's best to keep that content to the magazine and use social > media to draw potential users in. Maybe we should use social media to > target the everyday user. By doing that we could gain a lot more users > and potential contributors and maybe we could even gain more of a stake > in the market. We have a chance to do something amazing! > > Kind regards, > Beau Mathieson Beau, We have a newish tool: social-media@xxxxxxxxxxxxxxxxxxxxxxx <mailto:social-media@xxxxxxxxxxxxxxxxxxxxxxx> as an address where we can aggregate links and content that should be broadcasted across our channels. If you have content of the sort you are describing above, you can send a quick message to that list to get it on the collective radar. Please send there, and feel free to subscribe too and individually promote content if you'd like Welcome Welcome, --RemyD. P.S. - if you aren't there already, I would highly recommend joining #fedora-mktg and #fedora-commops on freenode, where you'll find many of the interested parties from this mail list are discussing this type of stuff in real time.
Remy mentioned a good resource with the social-media mailing list, as well as both #fedora-mktg and #fedora-commops on Freenode IRC.
In addition to your comments about the strategy for social media, I also feel like it could be taken advantage of in a bigger or better way. Often times, it feels like all our social media channels do is promote content from the Fedora Magazine. I think this role is a good one as there is a lot of content on the Magazine that may interest the larger Fedora community of both users, developers, contributors, and more. But I think it could be more than just the Magazine.
The best example I can think of this was a month or two ago, when I noticed that the Fedora Facebook page posted a random question, "What email client do you use on Fedora?" It was a short and simple question, but it was one of the most well-engaged posts I've seen in a while. As of now, that post is sitting at 94 comments.
https://www.facebook.com/TheFedoraProject/posts/10153753968090480
I think it would be a good idea to post more things like this to our
social media channels too. I think it might give a little bit more of a
connection between Fedora and users when they can interact in ways like
this - the result of this possibly being a stronger loyalty of users to
Fedora.
-- Cheers, Justin W. Flory jflory7@xxxxxxxxx
Attachment:
signature.asc
Description: OpenPGP digital signature
-- marketing mailing list marketing@xxxxxxxxxxxxxxxxxxxxxxx List info or to change your subscription: https://admin.fedoraproject.org/mailman/listinfo/marketing
