Agreed. One other wrinkle that was mentioned to me: LISA is mostly experienced sysadmins. It has a lot of attendees, but they may not be the right people to care about a "Free Yourself From XP" type message. (Not that they are against it -- more that they are beyond it.) Are there any other large conferences coming up with a slant that is more our audience? What about Ohio Linux Fest? (cc'ing that event owner in case he has ideas.) Paul On Wed, Oct 22, 2014 at 02:19:16PM -0400, Rikki Endsley wrote: > We CANNOT sell these. We should help Linux New Media by promoting these: http://fedoramagazine.org/free-from-xp-with-fedora/ > > Here's the background: > Additional notes: > > > > > > * We can't sell these magazines or do anything that could affect Linux New > > > Media magazine sales - they are intended for ambassadors & employees to > > > give away at booths/meetups/etc. > > > * We cannot post the content online; however, LNM folks are very > > > reasonable, and if we wanted to use some of our content on the Fedora > > > wiki, for example (with links to the magazine, etc.), I could probably > > > talk them into that. In any case, I'm sure they'll let us post all of our > > > content on our sites after the magazine sales have died down (~6 months > > > after publishing), but we need to get that in writing if we want to do > > > that later. > > > * As part of our agreement, we are supposed to help promote the magazine > > > and ideally help sales - this is good for us, too, because it raises the > > > visibility of Fedora as an option for people who are moving away from XP, > > > etc. We'll want to tell ambassadors to let attendees know that they can > > > get extra copies online or newsstands if they have > > > friends/relatives/colleagues who see their copies and want to purchase > > > additional ones. Also, if anyone is interested in buying bulk copies > > > (professors, for examples), LNM would work out discount pricing. Their > > > customer service folks can arrange that or I can help forward requests to > > > the right people. > > > > > Rikki Endsley | Community Evangelist > Open Source and Standards (OSAS), Red Hat > > http://community.redhat.com/ > Twitter: @redhatopen | @rikkiends > > > > > ----- Original Message ----- > > From: "Chris Collings" <cpcollings@xxxxxxxxxxx> > > To: "Rikki Endsley" <rendsley@xxxxxxxxxx>, "Fedora Marketing team" <marketing@xxxxxxxxxxxxxxxxxxxxxxx> > > Cc: "Larry Cafiero" <larry.cafiero@xxxxxxxxx>, "Larry Cafiero" <lcafiero@xxxxxxxxxxxxxxxxx> > > Sent: Wednesday, October 22, 2014 1:53:46 PM > > Subject: Re: Fedora-sponsored specials: All Things Open > > > > Thank you Paul and Rikki, > > > > That book looks great for people switching from xp, it's just the sort of > > thing I was looking for a couple of years back. How many of these are we > > looking to distribute? Are we looking to make $15.99 on each?, and do we > > have any advertising budget? > > I agree with Rikki that ideally we need to have these with users be the end > > of the year and also that we should be looking for people New to linux > > > > Chris > > > > Rikki Endsley <rendsley@xxxxxxxxxx> wrote: > > >----- Original Message ----- > > >> From: "Paul Frields" <stickster@xxxxxxxxx> > > >> To: "Chris Collings" <cpcollings@xxxxxxxxxxx>, "Larry Cafiero" > > >> <larry.cafiero@xxxxxxxxx> > > >> Cc: "Fedora Marketing team" <marketing@xxxxxxxxxxxxxxxxxxxxxxx>, "Larry > > >> Cafiero" <lcafiero@xxxxxxxxxxxxxxxxx> > > >> Sent: Wednesday, October 22, 2014 8:58:04 AM > > >> Subject: Re: Fedora-sponsored specials: All Things Open > > >> > > >> http://www.linux-magazine.com/Resources/Special-Editions/18-Free-From-XP > > >> > > >> This is the issue in question IIRC, right Rikki? > > >> > > > > > >Yes, that's it. > > > > > >> I guess we missed our opportunity for SEAGL, since I don't have any > > >> address for them; it would need to come from Larry. Larry, please > > >> check that your @fedoraproject.org email address is correct -- I think > > >> I got some sort of bounceback yesterday from a gmx.net address for > > >> you. > > >> > > >> Paul > > >> > > >> > > >> On Tue, Oct 21, 2014 at 5:47 PM, Chris Collings <cpcollings@xxxxxxxxxxx> > > >> wrote: > > >> > Have we any photos or articles explaining more information about these? > > >> > I'm just wondering if I could use these locally > > >> > > > >> > Rikki Endsley <rendsley@xxxxxxxxxx> wrote: > > >> >>Ruth is sending some to OLF this week (I think she's in the shipping > > >> >>room > > >> >>now), and SEAGL is also a great idea. > > >> >> > > >> >>Joe Brockmeier is organizing a lot of our LISA presence, and I'm not > > >> >>attending it this year so I'm not sure what we've arranged with them. > > >> >>I'm > > >> >>in RDU w/him now, so I'll give him a heads up on this thread so he can > > >> >>chime in. > > >> >> > > >> >>I think that even when F21 comes out, these won't be "dated" - the > > >> >>target > > >> >>audience is first-time Linux users (people moving from Windows XP). > > >> >>Still, > > >> >>it would be best to distribute these all by the end of 2014 so they are > > >> >>"new" (and not taking up storage space). > > >> >> > > >> >>And one final note: Linux New Media is eager to do more partnerships > > >> >>with > > >> >>us. So brainstorm on that. > > >> >> > > >> >> > > >> >> > > >> >> > > >> >>Rikki Endsley | Community Evangelist > > >> >>Open Source and Standards (OSAS), Red Hat > > >> >> > > >> >>http://community.redhat.com/ > > >> >>Twitter: @redhatopen | @rikkiends > > >> >> > > >> >> > > >> >> > > >> >>----- Original Message ----- > > >> >>> From: "Paul W. Frields" <stickster@xxxxxxxxx> > > >> >>> To: marketing@xxxxxxxxxxxxxxxxxxxxxxx > > >> >>> Cc: "Larry Cafiero" <lcafiero@xxxxxxxxxxxxxxxxx>, rendsley@xxxxxxxxxx > > >> >>> Sent: Tuesday, October 21, 2014 1:13:57 PM > > >> >>> Subject: Re: Fedora-sponsored specials: All Things Open > > >> >>> > > >> >>> On Tue, Oct 21, 2014 at 10:36:39AM -0500, inode0 wrote: > > >> >>> > On Tue, Oct 21, 2014 at 7:41 AM, Rikki Endsley <rendsley@xxxxxxxxxx> > > >> >>> > wrote: > > >> >>> > > Is it too late to distribute these at registration or other common > > >> >>> > > areas > > >> >>> > > at the event? > > >> >>> > > > >> >>> > I would seriously consider sending all or most of them to LISA. Once > > >> >>> > F21 is released we can still distribute these but they won't have > > >> >>> > the > > >> >>> > same appeal. > > >> >>> > > >> >>> John, > > >> >>> > > >> >>> What about sending a few hundred sent to SEAGL? That seems like > > >> >>> another good event with enough time still for these to arrive. cc'ing > > >> >>> lcafiero in case he's interested, since we have a few days still to > > >> >>> get them to him if so. > > >> >>> > > >> >>> I like your idea about LISA. I recall mattdm saying the audience of > > >> >>> attendees there (more professionals) tends to have a significant bump > > >> >>> in CentOS/RHEL awareness and use. Putting modern Fedora in their > > >> >>> hands sounds like a very good idea. > > >> >>> > > >> >>> Do we need to file a FAMNA ticket or anything else to get this > > >> >>> underway? We don't want these magazines to age out while we muse > > >> >>> about what to do with them. > > >> >>> > > >> >>> Rikki, is there someone from OSAS at LISA who would take ownership of > > >> >>> the magazines on site, and putting them in attendees' hands at the > > >> >>> booth? (2K is a lot of magazines -- it sounds difficult for them to > > >> >>> all land at the booth when the show starts.) > > >> >>> > > >> >>> -- > > >> >>> Paul W. Frields > > >> >>> http://paul.frields.org/ > > >> >>> gpg fingerprint: 3DA6 A0AC 6D58 FEC4 0233 5906 ACDB C937 BD11 3717 > > >> >>> http://redhat.com/ - - - - http://pfrields.fedorapeople.org/ > > >> >>> The open source story continues to grow: http://opensource.com > > >> >>> > > >> >>-- > > >> >>marketing mailing list > > >> >>marketing@xxxxxxxxxxxxxxxxxxxxxxx > > >> >>List info or to change your subscription: > > >> >>https://admin.fedoraproject.org/mailman/listinfo/marketing > > >> -- > > >> marketing mailing list > > >> marketing@xxxxxxxxxxxxxxxxxxxxxxx > > >> List info or to change your subscription: > > >> https://admin.fedoraproject.org/mailman/listinfo/marketing > > > -- > marketing mailing list > marketing@xxxxxxxxxxxxxxxxxxxxxxx > List info or to change your subscription: > https://admin.fedoraproject.org/mailman/listinfo/marketing -- Paul W. Frields http://paul.frields.org/ gpg fingerprint: 3DA6 A0AC 6D58 FEC4 0233 5906 ACDB C937 BD11 3717 http://redhat.com/ - - - - http://pfrields.fedorapeople.org/ The open source story continues to grow: http://opensource.com -- marketing mailing list marketing@xxxxxxxxxxxxxxxxxxxxxxx List info or to change your subscription: https://admin.fedoraproject.org/mailman/listinfo/marketing
