Neville, Without being disruptive: "The One-Page Release Notes are enhanced by having a collection of pleasant photos of people happily using Fedora. For instance, these photos might include people showing off fedora t-shirts, stickers and pins." One-Page Release Notes and photos displaying people? Be mindful of "Release Notes". My suggestion would be something for this as in what is usually known about "elevator speech", and contemplate the following: * What is our product/server, in other words, what is Fedora * Who is behind it, in other words, Fedora * Competitive advantages, heavily masked in order to provide: "Why Fedora". In practical meanings we should provide: * A hook - Get people's attention to our message * Establish a pitch, 150-200 words (short objective speech, non tech language. Even our grandmothers should be able to get the message). * Passion/Emotion - We should pass/trigger some positive energy to our audience * A request - people should get the feeling that they are being requested something: "use fedora?", "join Fedora" ? I would suppose this is something probably different from "One Page Release Notes", but it most likely is something that should be available in one short document, and most useful for Ambassadors, as it should be a small flyer (other benefits could be used, such as media covers, etc) using this sort of "elevator speech". For Release Notes, i don't see the relevance of community fotos, as the term "Release Notes" might be misleading, to me it sounds misleading. Just some ideas, no right or wrong... just some thoughts. Do we have somewhere information about the goals and audience targets for such documentation? For the Ambassadors, could you provide information based on your personal local experiences with your audiences on how you would like to have something like "elevator speech" to work for you? If so, feel free to share, I make myself available to develop this, with just one request (as many know, I'm not an artist), the possibility of an artist (or more volunteers) to gather on IRC for 30 mins to discuss this with me and ambassadors, to gather material to build a small flyer with me (I'll handle contents, text and marketing related stuff, leaving the artwork at artists choice). The goal build a small 1 page (2 pages most for front and back) that suits the Ambassadors operational needs on the field as a "evangelization" tool. From my own experience, I would recon that a good slogan/elevator speech should be strong basis for Ambassadors work and bring new people to Fedora. nelson. On Tue, 2010-04-06 at 23:11 -0600, Neville A. Cross wrote: > Hello, > > At today's meeting we talked about briefing ambassadors. > I made a draft and pasted it on the wiki > > https://fedoraproject.org/wiki/F13_Ambassadors_briefing#Draft_for_email_briefing_ambassadors > > Ready for feed back and to agree on when we should mail this. > > Best regards > > -- > Neville > https://fedoraproject.org/wiki/User:Yn1v > Linux User # 473217 > > - - - - - - - - - - - - - - - - - - - - - - - - - - - - > Check: http://www.clickmanagua.com > - - - - - - - - - - - - - - - - - - - - - - - - - - - - -- Nelson Marques PGP Fingerprint: 53E1 731B 85A4 A098 8382 8CFF 1AC7 AF01 7717 8063 -- marketing mailing list marketing@xxxxxxxxxxxxxxxxxxxxxxx https://admin.fedoraproject.org/mailman/listinfo/marketing
