On 07/28/2009 09:04 PM, Máirín Duffy wrote:>> Rodrigo, it isn't necessary to base a theme on a physical object to> create a visual identity. For example, there are many brands out there> that have strong visual identities that are based on abstract designs> and/or patterns. For example, 37signals has a very distinctive and> recognizable brand identity, but it's not focused on a lion, a chia pet,> an airplane, or an umbrella. Same goes for Starbucks (very strong visual> identity that uses a lot of abstracted folk art), Adidas (their main> visual identity is based on three abstract stripes), JetBlue (very> distinctive brand identify involving analogous shades of blue and violet> in various vector-based patterns) etc. etc. etc. I really could go on,> but let's not. One word: Nike. That one is really a textbook example regarding logo and identity design - http://en.wikipedia.org/wiki/Swoosh -- nicu :: http://nicubunu.ro :: http://nicubunu.blogspot.com/photography: http://photoblog.nicubunu.ro/my Fedora stuff: http://fedora.nicubunu.ro/_______________________________________________design-team mailing listdesign-team@xxxxxxxxxxxxxxxxxxxxxxxxxxxx://admin.fedoraproject.org/mailman/listinfo/design-team
