Re: Continental Airlines Revolutionizes Customer Support With Online Virtual Expert

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Alaska Airlines has had the same thing from Next IT with "Jenn" since 
February 2008.
http://blog.seattlepi.com/venture/archives/131303.asp


On Thu, Jul 30, 2009 at 12:22 PM , Roger LaFrance wrote:

> Continental Airlines Revolutionizes Customer Support With Online 
> Virtual Expert
>
>
> First network carrier to utilize online human emulation technology
> HOUSTON, July 30
> /PRNewswire-FirstCall/ -- Continental Airlines (NYSE: CAL) today
> launched Virtual Expert technology, a new feature at continental.com,
> offering customers 24-hour support on the Web for all their travel
> needs. "Alex," the airline's Virtual Expert, interacts with customers
> to easily and effectively interpret requests and provide accurate
> answers to travel needs. Continental is the first network carrier to
> offer human emulation technology. From booking a flight, to helping 
> customers understand visa
> requirements for international travel, Alex allows Continental to
> provide the same high-touch service available within the call center
> environment, for customers on the Web. "Continental.com is our 
> one-stop shop for travel planning and
> information and Alex quickly and accurately guides our customers to 
> the
> answers they're looking for," said Mark Bergsrud, senior vice 
> president
> of marketing programs and distribution at Continental Airlines. "We 
> are
> constantly looking for ways to improve our ability to deliver the best
> customer experience, and Alex will be an invaluable resource to our
> customers." Developed by Next IT, the new technology emulates not only 
> the look and
> voice of a human, but also the ability to understand the intent of
> phrases and dialog, guiding customers to information and making
> continental.com a one-stop shop for travel planning and information. 
> Customers visiting continental.com can click the Alex icon to open a
> chat window where they can enter a question. Alex responds with both a
> written and spoken response. The customer is then automatically
> navigated to the specific place on continental.com that answers the
> question and provides other helpful links in the chat window. Prior to 
> launching the technology, Continental tested the product with
> 3,000 of the airline's most frequent flyers and with reservations
> agents at Continental's call center in Salt Lake City. Reservations 
> agents at Continental are using the Virtual Expert
> technology to answer customer questions and improve the customer
> experience during calls. The Virtual Expert helps agents locate
> information quickly. Continental's Virtual Expert is one of the many 
> services that the
> airline has introduced to improve the overall customer travel
> experience. Continental was one of the first carriers to offer
> customer-driven technology that allows passengers to take control of
> the check-in process through kiosk self check-in. As a result,
> Continental customers enjoy one of the shortest line waits of any 
> major
> airline and employees are better equipped to offer more personalized
> service. Continental's paperless boarding pass program allows 
> travelers
> to receive boarding passes electronically on cell phones or PDAs when
> traveling from more than a dozen airports throughout its system, its
> EliteAccess program provides qualified customers priority check-in,
> security screening, boarding and baggage handling, and its corps of
> more than 300 specially selected and trained concierges provide
> individualized pre-and post-flight services for its BusinessFirst
> customers worldwide. Continental Airlines is the world's fifth largest 
> airline. Continental,
> together with Continental Express and Continental Connection, has more
> than 2,750 daily departures throughout the Americas, Europe and Asia,
> serving 133 domestic and 132 international destinations. More than 750 
> additional points are served via current alliance
> partners. With more than 43,000 employees, Continental has hubs 
> serving
> New York, Houston, Cleveland and Guam, and together with its regional
> partners, carries approximately 63 million passengers per year. 
> Celebrating its 75th anniversary this year, Continental consistently
> earns awards and critical acclaim for both its operation and its
> corporate culture. For the sixth consecutive year, FORTUNE magazine
> named Continental the No. 1 World's Most Admired Airline on its 2009
> list of World's Most Admired Companies. For more company information,
> go to continental.com. SOURCE  Continental Airlines /CONTACT: 
> Corporate Communications of Continental Airlines, +1-713-324-5080, 
> corpcomm@xxxxxxxxx /Web site: http://www.continental.com /Web site: 
> http://www.continental.com/company/news (END) URL for this article:
> 
> http://www.smartmoney.com/news/PR/?story=PR-20090730-002293-1308&cid=951
> 
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