Roger faces an age-old question, when is he going to send articles to the l= ist we can read. --- On Tue, 3/24/09, Roger LaFrance <lafrance@xxxxxxxxxxx> wrote: From: Roger LaFrance <lafrance@xxxxxxxxxxx> Subject: Coke or Pepsi? To: AIRLINE@xxxxxxxxxxxxxxxxx Date: Tuesday, March 24, 2009, 7:20 PM Delta faces age-old question: Coke or Pepsi?Comments 58=A0 | Recommend 3=A0= =A0=A0=3D =3D0ABuzz up!=3D0ALike this story? Share it with Yahoo! Buzz =3D0ACoke or P= epsi? =3D That's the age-old question Delta faces now that it=3D0Ahas acquired Northw= es=3D t. Delta, of course, currently serves Coke while=3D0ANorthwest is a Pepsi a= ir=3D line. The Atlanta Journal-Constitution reports that =3DE2=3D80=3D93- for no= w =3DE2=3D =3D80=3D93-=A0 each airline will stick with its current=3D0Asoft drink "unt= il a fin=3D al determination has been made on a single=3D0Abeverage provider," accordin= g =3D to a company memo issued last week.=3D0A"We're having conversations with bo= th=3D ," Delta vice president of=3D0Amarketing Tim Mapes tells the paper. "There = ar=3D e contracts in place with=3D0Aeach of the two entities that have got to be = ad=3D dressed=3DE2=3D80=3DA6 . There=3D0Adefinitely will be financial considerati= ons that=3D we will be taking into=3D0Aaccount."=3D0AHowever, it was just last year th= at D=3D elta president Ed Bastian was=3D0Aquoted as saying: "It'll be Coke. That's = no=3D t a hard one." Coke, like=3D0ADelta, is headquartered in Atlanta and both c= om=3D panies' corporate=3D0Aidentities are strongly liked with their hometown cit= y.=3D Still, despite=3D0Awhat would seem to be an advantage for Coke, the Journa= l-=3D Constitution writes "the practical matter of breaking Northwest's contract = =3D with=3D0APepsi may make the decision more difficult than simply a matter of= =3D =3D0Ataste =3DE2=3D80=3D94 or hometown connections." Adding to the mix, by = the way,=3D is=3D0Athat Bastian is a former Pepsi executive, according to the Journal-= Co=3D nstitution. No word when a final decision might be made.=20 <<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>= >>> If you wish to unsubscribe from the AIRLINE List, please send an E-mail to: "listserv@xxxxxxxxxxxxxxxxx".=A0 Within the body of the text, only write th= e following:"SIGNOFF AIRLINE". =0A=0A=0A <<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>> If you wish to unsubscribe from the AIRLINE List, please send an E-mail to: "listserv@xxxxxxxxxxxxxxxxx". Within the body of the text, only write the following:"SIGNOFF AIRLINE".