NYTimes.com: British Airways Expands Low-Cost Unit

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BUSINESS / WORLD BUSINESS | November 12, 2008
British Airways Expands Low-Cost Unit
By CAROLINE BROTHERS
The British airline's cheaper yet premium offshoot, OpenSkies, could be an experiment for a new business model for traditional airlines.

http://www.nytimes.com/2008/11/12/business/worldbusiness/12skies.html?emc=eta1




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