US Airways Announces 'GoFares,' Its New Permanent Simplified Low Fare Structure

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SOURCE: US Airways
http://www.usairways.com/about/press/nw_04_0429.htm

US AIRWAYS ANNOUNCES 'GOFARES,' ITS NEW PERMANENT SIMPLIFIED LOW FARE STRUCTURE

GoFares Start as Low as $29*; No GoFares More than $499* One Way

Employees Take to the Streets in Philadelphia in Largest
Awareness Campaign in Company History

ARLINGTON, Va., April 29, 2004 -- US Airways introduced the first phase of its new permanent and simplified low fares called "GoFares®" today in Philadelphia, kicking off the largest awareness campaign in company history. Employees will be performing "unbelievable" acts of kindness as part of an intense nine-day highly visible promotional campaign to tell Philadelphians about its new $29 - $499* GoFares. Best of all, there is no Saturday night stay required to take advantage of these new low fares in designated markets.

US Airways’ new GoFares start at as low as $29* each way, with last-minute fares as low as $49* each way. GoFares are never more than $499* each way, and there are no Saturday night stay or roundtrip purchase requirements typical of leisure-type fares.

"We have heard our customers loudly and clearly. They have told us that fares are too high, too complicated, and that we need to do something about that - and we are," said B. Ben Baldanza, US Airways senior vice president of marketing and planning. "Low fares are a reality of the marketplace, and US Airways is adapting to these changing realities. This wave is only the beginning, as we will continue to roll out GoFares in other markets in the coming months."

Baldanza added that unlike some of the other low-fare providers that might require customers to sacrifice a level of service, US Airways offers much more.

         For example, when traveling on US Airways, customers get:

    * Advance seat assignments
    * Pre-boarding for Preferred Dividend Miles members
    * A First Class cabin with the ability to upgrade from Coach Class on many fares
    * In-Flight Café on select flights
    * Ability to earn frequent flier miles for travel to and from more than 700 worldwide destinations through US Airways’ participation in the Star Alliance beginning May 4.

Employees will be on the streets of Philadelphia with thousands of giveaways and can be seen washing cars, feeding parking meters, and paying for gasoline, to name just a few of the many community activities planned over the course of the next nine days. These events will "pop up" throughout the area without advance notice as acts of appreciation for loyal US Airways customers and to call attention to the new GoFares. After the kickoff week, additional activities will follow in the weeks and months to come.

ONE-WAY 'GOFARES' TO/FROM PHILADELPHIA STARTING MAY 2004*

Destination


GoFare Range*


New First Class
Fare*


April 2004 Walkup Fare**

Chicago (O'Hare)


$79-$339


$499


$   740

Fort Lauderdale, Fla.


$79-$379


$499


$   740

Las Vegas


$99-$499


$699


$1,011

Orlando, Fla.


$79-$379


$499


$   664

Phoenix


$99-$499


$699


$1,270

Providence, R.I.


$29-$239


$299


$   497

Tampa, Fla.


$79-$379


$499


$   664







ONE-WAY 'GOFARES' TO/FROM PHILADELPHIA STARTING JULY 2004*


Destination


GoFare Range*


New First Class
Fare*


April 2004 Walkup Fare**

Houston (G. Bush Intl.)


$99-$499


$699


$1,035

Los Angeles


$89-$499


$699


$1,349

Manchester, N. H.


$29-$239


$299


$   448

New Orleans


$96-$479


$679


$   896

Raleigh-Durham, N.C.


$29-$289


$349


$   523

West Palm Beach, Fla.


$79-$379


$499


$   664

*US Airways’ GoFares are simple, however, the federal government requires that the company collect a tax of $3.10 every time a customer takes off on one of US Airways’ planes, plus $2.50 per segment or $10 per trip (the September 11th Security Fee). Some of the airports that customers might visit also charge up to $4.50 for passing through, but the total is capped at $18 per trip.

** Highest walkup fare charged before the implementation of GoFares

US Airways has many other airline partners, and a part of a GoFare or any other trip might be on one of the partner’s airplanes. These GoFares are available for travel on the US Airways Express carriers Allegheny, Air Midwest, Chautauqua, Colgan, Mesa, MidAtlantic Airways, Piedmont, PSA, Shuttle America or Trans States. A flight also might be operated by a Star Alliance partner United Airlines®. For all of the details about GoFares, including a few other restrictions, please go to usairways.com.

US Airways has played an integral role in the growth and development of domestic and international business in Philadelphia, with its roots stemming to 1948, when the carrier operated as Allegheny Airlines. US Airways and US Airways Express today operate 375 daily nonstop flights from Philadelphia International Airport, with service to 106 destinations in the U.S., Canada and the District of Columbia, and nonstop flights to 20 destinations in the Caribbean: Antigua; Aruba; Barbados; Bermuda; Cancun; Cozumel; Grand Bahama Island; Grand Cayman; Grenada; Montego Bay; Nassau; Providenciales; Punta Cana, San Jose, Costa Rica; Santo Domingo; San Juan; St. Kitts; St. Lucia; St. Maarten and St.Thomas. Philadelphia also is US Airways’ primary gateway to Europe. US Airways serves 10 European destinations from Philadelphia: Amsterdam, Frankfurt, London, Madrid, Manchester, Munich, Paris and Rome. Seasonal service to Dublin and Shannon and new service to Glasgow operates between May
and October.

Media is invited to tag along as our GoFares Team make their way around the streets of Philadelphia doing good deeds. Please contact Lisa Miles at 410-598-2248 to receive an updated schedule for each day. Additional information is also available at usairways.com/gofares.

Reporters needing additional information should contact US Airways Corporate Communications at (703) 872-5100.

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