Southwest - The Hottest Thing in the Sky

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In a message dated 2/24/2004 10:19:17 AM US Mountain Standard Time,=20
B787300@xxxxxxx writes:

> Now, hang on a minute. Let's look at those "industry leaders" and ask: Big=
=20
> like how? Well, United parent UAL filed the largest bankruptcy in aviation=
=20
> history ($25 billion in assets) in December 2002. That's big. American is=20
> weighted down with nearly $18 billion of debt on its books. That's pretty=20=
big. And=20
> finally, the three large airlines lost a total of some $5.8 billion last=20
> year. That's big too.=20
>=20
> Now let's look at Southwest Airlines. Last year the company earned $442=20
> million=E2=80=94more than all the other U.S. airlines combined. Its market=
 capitalization=20
> of $11.7 billion is bigger than that of all its competitors combined, too.=
=20
> And last May, for the first time, Southwest boarded more domestic customer=
s=20
> than any other airline, according to the Department of Transportation.=20


Kudos to BAHA for writing such an excellent article on the airline I LUV to=20
fly!  I realize it's hard for him to pen such lengthly prose with his hectic=
=20
schedule, but this certainly earns my admiration for a job well done!  Like=20=
BAHA=20
says in a subsequent paragraph, the reason UA and other legacy carriers can'=
t=20
duplicate Southwest is because they just don't get it.  His candor is beyond=
=20
reproach, even though LUV does not offer Channel 9 traffic talk!

RT Simpson
Phoenix

Fan of buying more LUV under $14 a share!

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