DJ $158 million profit

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15th May 2003=20

Blue Continues To Soar
Resiliance of Low Cost Model is Demonstrated in Challenging Times
Australia's Low Fare Leader Posts $158 Million Pre-Tax Profit=20

Australia's low fare airline, Virgin Blue has flown in the face of the =
global aviation trend by exceeding its targets and announcing a $158 =
million dollar trading profit before tax for the year ended 31 March =
2003.=20
This represents a three-fold increase on the previous year's trading =
profit before tax (2002 $47 million) and was achieved during a period in =
which Virgin Blue developed a truly national network.=20
Brett Godfrey, Chief Executive of the airline said "Virgin Blue has =
demonstrated the potential of our low fare model. It is the industry's =
high-growth sector and it continues to deliver acceptable returns =
despite challenging operating conditions. While our local competition is =
Qantas, we benchmark ourselves globally against the leading low cost =
carriers as they have demonstrated their growing dominance in the =
short-haul aviation market."=20
"The travel industry faces a number of uncertainties like the war in =
Iraq, Bali and SARS. The reality is however that our business has been =
relatively well insulated from those challenges. Furthermore, the =
situation overseas has encouraged many Australians to take their =
holidays closer to home during the past year. As testament to this =
statement, we continue to deliver on our April forecasts and are on =
track to meet our profit expectations for the current quarter."=20
Still, we believe its critical to continue to build up our "war-chest" =
for unforseen circumstances and therefore, all profits will be =
reinvested in the airline to allow for future acquisitions or event =
risk. There are no planned distributions to our shareholders at this =
time.=20
In the past year we have continued to focus on opening new routes, =
offering profitable discount pricing while maintaining our high service =
standards and on-time performance record. While we do not face the =
environment that exists in Europe, for example, with competition from =
loss making state carriers, charter operators and over a dozen low fare =
airlines, we are cognisant of the fact that if we lose sight of our low =
cost focus we risk being surpassed by others in the future."=20
The airline continues to focus on growing its share of the lucrative =
corporate travel market. "Our research shows that the business edge for =
most people is friendly staff, high frequency, on-time performance and =
fares that don't damage your bottom line. The corporate traveller is =
abandoning box lunches and older aircraft, for an airline that has the =
youngest fleet in the world and the best on-time performance in =
Australia. Business travellers know that service is defined by how you =
treat people, not how many amenities you can pile on. For this we thank =
our 2400 staff who make the difference."

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