Mexicana to start nonstop service from Portland

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Mexicana to start nonstop service from Portland

PORTLAND, Ore. (AP) =97 Mexicana Airlines said Wednesday it will offer=20
nonstop service to Portland, marking the latest windfall for an airport=20
that just two years ago was suffering from a dearth of international=20
destinations. The announcement comes less than six months after Lufthansa=20
committed to direct flights between Portland and Frankfurt, Germany that=20
are to begin on March 31. Adolfo Crespo, a Mexicana spokesman, confirmed=20
that the airline is opening a route to Portland, but he could not say when=
=20
the flights would start or how many there would be. Mexicana was=20
considering nonstop service to Guadalajara three times a week, with a=20
connection to Mexico City, during the most recent negotiations, said Steve=
=20
Johnson, a spokesman for the Port of Portland, which operates the Portland=
=20
International Airport. Crespo said Mexicana would make an official=20
announcement Thursday at the Portland International Airport, where more=20
details would be released. Guadalajara is Mexico's second-largest business=
=20
center and Portland's sister city, said Joe D'Alessandro, president of the=
=20
Portland Oregon Visitors Association. The direct flights should lead to=20
more business between the cities, he said. "The potential that it offers=20
for future development is very, very strong. That's one of the things that=
=20
is exciting," he said. "If it was just going to Cancun, that would be one=20
thing, but we're talking about a business center to a business center.=20
That's a totally different thing."

Suzanne Miller, aviation director at the Port of Portland, said a study=20
commissioned by the Port showed the Lufthansa flights will add about $90=20
million in annual revenue to Oregon's coffers. A similar study on the=20
Mexicana flights' impact had not yet been completed earlier this month, she=
=20
said. Oregon officials hope that Mexicana, which had also considered=20
Seattle and Charlotte, N.C., for the flights, will expand to a daily=20
service after testing the market with flights three days a week. "It's=20
basically a business decision and they need to feel that the numbers will=20
work out," D'Alessandro said. The addition of two nonstop international=20
flights within six months marks a significant upturn for Portland=20
International Airport, which lost its only direct international flight =97=
=20
Delta Air Lines service to Tokyo =97 in 2001. Delta Air Lines started the=20
nonstop service in 1987. The final two routes, to Tokyo and Nagoya, Japan,=
=20
moved from Portland to New York and Los Angeles, respectively. At the time,=
=20
Delta said it had lost $40 million in potential revenue that could be=20
earned by originating the flights in U.S. hub airports. Since then, airport=
=20
and city officials have been working hard to attract other international=20
flights.

Oregon business leaders created a "travel bank" with $10.8 million worth of=
=20
advance commitments and pledges to use Lufthansa's new service, which could=
=20
have gone to Seattle instead. The airport also recently added nonstop=20
service to Hawaii three times a week. D'Alessandro said the business=20
community was pleased with the Port of Portland's efforts to recapture=20
international business despite recent setbacks. "I think they're doing very=
=20
well, being very aggressive," he said. "We're in a time where the airline=20
industry is reeling and Portland has secured its only nonstop service to=20
Europe in its history. That's a pretty strong statement." He said airport=20
officials will try to secure a new Japanese connection in the next two to=20
three years, preferably with an airline with a hub in Tokyo that can offer=
=20
flights to other Asian destinations.


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