On 06/20/2011 06:35 PM, Stephen Gallagher wrote: > On Mon, 2011-06-20 at 13:20 -0400, Lamar Owen wrote: >> On Sunday, June 19, 2011 10:58:28 AM Fernando Cassia wrote: > 73 year >> olds say "how cool"? I thought ´cool´ was a 1980s thing (sorry, > >> English is not my native language :) >> >> In a local restaurant, there is an old advertisement poster for men's >> boxer shorts, and in quotes the word 'coolness.' My oldest teenage >> daughter saw that and wondered about the 'modern' advertisement. >> Fortunately, there was a copyright date on the poster. The date? >> >> 1915. >> >> What's old is new again. >> >> It's quite possible that a little over twenty years after that ad was >> published the shorter 'cool' was still in use, around the time a 73 >> year-old would have been born. > > It's also possible that the advertisement literally meant "keeps your > genitals cool in the summer". It's hard to know what a hundred-year-old > advertisement might really have meant :) Perhaps. At times like this I look to the OED, and its first citation is from the New Yorker in 1948: "The bebop people have a language of their own. Their expressions of approval include 'cool'!" Andrew. -- users mailing list users@xxxxxxxxxxxxxxxxxxxxxxx To unsubscribe or change subscription options: https://admin.fedoraproject.org/mailman/listinfo/users Guidelines: http://fedoraproject.org/wiki/Mailing_list_guidelines
