On Wed, Oct 21, 2015 at 08:29:27PM +0200, Gabriele Trombini wrote: > > The core takeaway — and, basically, this is Spoiler Alert for the > > training — is that the essential activity of Marketing is _finding > > problems in the market_ and helping the organization create and > > distribute solutions to them. > That's fair; but in order to have a market strategy we should track > our "sales" (not really sales of course). That's impossible to get, > we are not able to handle what happen *after* the release download. This is certainly part of it. Knowing more about the people who choose Fedora and how we are helping them and how we could do it better is important. But, it's a relatively small slice of the pie of people who *could* be using Fedora (even if we narrow that from "all humans" to a more focused segment). Making existing users happier is crucial to long-term success, but we also need to find ways to reach out to our wider potential user base and find what we can be doing to get them in. > Maybe Country communities can give us a feedback about the issues > people are facing. Only in that way we can have a sort of realistic > feedback; we might consider also people installing Fedora without any > request to the community. Yes, I think feedback from ambassadors is a good angle. Especially if we can get people having conversations beyond LUGs and LinuxFests where Fedora is probably already well known. (Linux users who have chosen another distribution are yet another pie slice from our own users and from people who aren't using Linux at all.) > Maybe a solution could be handle two magazines, with different target: > > 1) technical magazine; > 2) generic magazine. > > Really unworkable. We're in the process of launching an inward-facing blog to carry articles interesting to contributor/community members — elections, council discussions, probably things like test days, etc., that the general user base might feel to be too technical - not in the sense of too much computer knowledge needed, but too much insider Fedora business. [...] > Of course I agree with Joe. > Be careful that a good seller might be a terrible marketing man. Yes — sales is different. Or, in our case, the outreach aspect of ambassadors is different from marketing. > Of course the issue is more complicated of what I said, but you put on > the table a good point. > This is only my opinion. Thanks! -- Matthew Miller <mattdm@xxxxxxxxxxxxxxxxx> Fedora Project Leader _______________________________________________ council-discuss mailing list council-discuss@xxxxxxxxxxxxxxxxxxxxxxx Fedora Code of Conduct: http://fedoraproject.org/code-of-conduct https://admin.fedoraproject.org/mailman/listinfo/council-discuss The Fedora Project's mission is to lead the advancement of free and open source software and content as a collaborative community.
