insert html into php variable

["Ross" <ross@xxxxxxxxxxxxx>]

I am using phpmailer for a rich html mailer and I have been using lines like 
this to build up the mailbody


$mail_body .= "<div align=\"center\"><img 
src=\"http://www.myurl.org/mylogo.gif\";;



Is there a  build in function to assign html code to a php variable and then 
output them? Or can I read an external php file into a variable?

<div id="container">
div id="content-top">thsi is some content</div>
 <div id="content-middle">
 <div id="logos"></div>
  <div id="content-bottom">
   </div>


many thanks,


R. 

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