As you both know ad work isnt about art. Its about marketing to a demographic in a way they can relate to. The hot thing is instagram. So professionals are askes to make work that looks like that. Low fi has been the trend for almost a decade and what defines low fi cool keeps getting more and more low fiish
On Aug 25, 2013 7:05 AM, "Herschel Mair - Photographer" <herschel@xxxxxxxxxxxxxxxx> wrote:
I wish we had a few ad agencies in Santa Fe! Maybe I could get a little work from them.... so I could buy myself some cool technology... maybe an iphone... And then Instagram...
On 8/25/2013 6:18 AM, Jan Faul wrote:
On Aug 24, 2013, at 11:06 PM, karl shah-jenner wrote:
while the RED videocam is impressing some
http://www.gizmodo.com.au/2013/08/these-frames-shot-with-the-new-6k-red-dragon-camera-are-stunning/
others are heading back to film:
http://www.gizmodo.com.au/2013/08/the-new-star-wars-will-be-shot-on-film-which-is-probably-great/
I liked the quote:
"film still carries a symbolic weight, that of sophistication and craf
kThe move to digital was a bit premature, for as usual in the US, we claim we don’t even though we do believe everything pouring out of advertising agencies.
All a manufacturer has to do is make a slick looking ad for some technological wonder (a car, portable device, camera, phone) and you’ll have 75% of the men in the country panting like they’re in heat. If gear heads spent more time with people than machines, we would have a more understanding and friendlier society.
Art Faul
The Artist Formerly Known as Prints------Art for Cars: art4carz.comStills That Move: http://www.artfaul.comGreens: http://www.inkjetprince.comCamera Works - The Washington Post
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