NIH OPENS HEALTH INFORMATION CENTER AT JACKSON MEDICAL MALL

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U.S. Department of Health and Human Services 
NATIONAL INSTITUTES OF HEALTH 
NIH News 
National Institute of Child Health and Human Development (NICHD)
<http://www.nichd.nih.gov/>

FOR IMMEDIATE RELEASE: Thursday, October 19, 2006

CONTACT: Robert Bock or Marianne Glass Miller, 301-496-5133, 
<bockr@xxxxxxxxxxxx>,

NIH OPENS HEALTH INFORMATION CENTER AT JACKSON MEDICAL MALL

The National Institutes of Health opened a new health information center
today at the Jackson Medical Mall in Jackson, Mississippi, affirming
NIH's commitment to providing accurate, up-to-date health information to
Mississippi residents.

The new center was developed after NIH representatives met with Jackson
residents in early 2006 to discuss how people in the area viewed
participating in NIH research studies.  The center features health
information materials from many of NIH's 27 Institutes and Centers and
includes information on vision health, cancer, heart disease, dental
care, diabetes, sudden infant death syndrome, and many other health
topics.

"The new NIH Health Information Center offers clear, understandable
medical and health publications to individuals and community groups in
Jackson," said Duane Alexander, M.D., Director of the NIH's National
Institute of Child Health and Human Development.  "We seek to provide
Jackson area residents and their physicians with the best medical
information possible on which to base their own health care decisions."

For example, the new center provides information on ways to reduce the
risk of stroke, heart disease, and sudden infant death syndrome, or
SIDS.  Rural Mississippi has higher rates of stroke, heart disease, and
SIDS than do many other parts of the United States.  Information on
these and other health topics is available on the NIH Web site,
<http://www.nih.gov>.

Materials for the information center have been provided by the NIH
Office of the Director, the National Institute of Diabetes and Digestive
and Kidney Diseases, the National Eye Institute, the National Library of
Medicine, and the National Cancer Institute.  Other NIH institutes and
centers are also expected to provide materials.

"We are delighted to be partnering with the Jackson Medical Mall in this
important effort," said Yvonne Maddox, Ph.D., Deputy Director of the
NICHD, who spoke at the event.  "This is a unique contribution to the
health of Mississippi's residents."

The event was part of NIH's Public Trust Initiative, which seeks to
enable the public to understand and to have full confidence in the
research that NIH conducts and supports across the country and
throughout the world.  Dr. Maddox co-chairs the initiative, along with
Patricia Grady, Ph.D, Director of NIH's National Institute of Nursing
Research.

"It's important to communicate the results of NIH research to the
public," said John Burklow Associate Director for Communications,
National Institutes of Health, who spoke at the conference.  "The
knowledge we gain from this research can help people lead longer,
healthier lives."

The new center's opening was marked by the screening of a film on
African American midwives.  Narrated by Phylicia Rashad, the film
"Bringin' in Da Spirit," celebrates African American women who committed
themselves to the health and well-being of rural families, even in the
face of misconceptions about the practice of midwifery and adamant
opposition from medical practitioners. 

"These African American midwives supported all aspects of the birth
experience and helped to ensure that babies born in the rural South had
a healthy start in life," Dr. Maddox said.

The NICHD sponsors research on development, before and after birth;
maternal, child, and family health; reproductive biology and population
issues; and medical rehabilitation.  For more information, visit the
Institute's Web site at <http://www.nichd.nih.gov/>. 

The National Institutes of Health (NIH) -- "The Nation's Medical
Research Agency" -- includes 27 Institutes and Centers and is a
component of the U.S. Department of Health and Human Services. It is the
primary federal agency for conducting and supporting basic, clinical and
translational medical research, and it investigates the causes,
treatments, and cures for both common and rare diseases. For more
information about NIH and its programs, visit <http://www.nih.gov>.
  
##

This NIH News Release is available online at:
http://www.nih.gov/news/pr/oct2006/nichd-19.htm.

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