NASA Encourages Public to Explore Its Curiosity With New Rover-Themed Badge on Foursquare

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Dec. 27, 2012

John Yembrick / Jason Townsend 
Headquarters, Washington 
202-358-1584 / 202-358-0359 
john.yembrick@xxxxxxxx 
jason.c.townsend@xxxxxxxx 

Veronica McGregor 
Jet Propulsion Laboratory, Pasadena, Calif. 
818-354-9452 
veronica.c.mcgregor@xxxxxxxxxxxx 

Laura Covington 
Foursquare, New York 
919-610-7598 
laura@xxxxxxxxxxxxxx 

RELEASE: 12-442

NASA ENCOURAGES PUBLIC TO EXPLORE ITS CURIOSITY WITH NEW ROVER-THEMED BADGE ON FOURSQUARE

WASHINGTON -- NASA and the mobile application Foursquare have teamed 
up to help the public unlock its scientific curiosity with a new 
rover-themed Curiosity Explorer badge. 

Users of the Foursquare social media platform can earn the badge by 
following NASA and checking in at a NASA visitor center or venue 
categorized as a science museum or planetarium. Upon earning the 
badge, users will see a special message on Foursquare: 

"Get out your rock-vaporizing laser! You've explored your scientific 
curiosities just like NASA's Curiosity rover on Mars. Stay curious 
and keep exploring. You never know what you'll find." 

The launch of the badge follows the October check-in on Mars by NASA's 
Curiosity rover, which marked the first check-in on another planet. 
Foursquare users can keep up with Curiosity as the rover checks in at 
key locations and posts photos and tips, all while exploring the Red 
Planet. 

After landing in Gale Crater in August, Curiosity began a 23-month 
mission that includes some of Mars' most intriguing science 
destinations. The mission's main science destination will be on Mount 
Sharp, a mountain about 3 miles (5 kilometers) tall. First, Curiosity 
is investigating targets on flatter ground near the mountain, seeking 
clues in the rocks and soil that would indicate whether Mars ever was 
capable of supporting microbial life. It also is taking pictures of 
the trip, beaming them back to Earth for all to share. 

NASA has been on Foursquare since 2010 through a strategic partnership 
with the platform. This partnership, launched with astronaut Doug 
Wheelock's first-ever check-in from the International Space Station, 
has allowed users to connect with NASA, and enabled them to explore 
the universe and rediscover Earth. 

The partnership launched the now-expired NASA Explorer badge for 
Foursquare users, which encouraged them to explore NASA-related 
locations across the country. It also included the launch of a NASA 
Foursquare page, where the agency continues to provide official tips 
and information about the nation's space program. 

NASA's Jet Propulsion Laboratory (JPL) manages the Mars Science 
Laboratory mission and its Curiosity rover for the agency's Science 
Mission Directorate in Washington. The rover was designed, developed 
and assembled at JPL, a division of the California Institute of 
Technology in Pasadena, Calif. 

To follow the Mars Curiosity rover and NASA on Foursquare, visit: 

http://www.foursquare.com/MarsCuriosity 

and 

http://www.foursquare.com/NASA 

For information about NASA's partnership with Foursquare, visit: 

http://www.nasa.gov/connect/foursquare.html 

For more information about NASA's Curiosity mission, visit: 

http://www.nasa.gov/msl 

and 

http://mars.jpl.nasa.gov/msl 

	
-end-



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