July 06, 2012 Dwayne Brown Headquarters, Washington 202-358-1726 dwayne.c.brown@xxxxxxxx MEDIA ADVISORY: M12-126 NASA MARS PROGRAM OFFICAL DISCUSSES NEW ERA OF SPACE EXPLORATION WASHINGTON -- Media representatives are invited to a briefing on Tuesday, July 10 at 9 a.m. BST at the 2012 Farnborough International Airshow in Farnborough, England. NASA and industry officials will discuss the importance of the space program and the role of cost-efficient product development in the emerging new era of space travel and exploration. Doug McCuistion, director of NASA's Mars Exploration Program at NASA Headquarters, Washington, and Siegfried Russwurm, CEO of Siemens Industry Sector, Erlangen, Germany, will provide details and answer questions about the importance of government and industry collaboration to maximize productivity and efficiency in space exploration. The briefing will take place the Hendon Room in the airshow's media center. Siemens software contributed to the development of NASA's most advanced planetary rover, Curiosity, which will land on the surface of Mars on Aug. 6 at 1:31 a.m. EDT. This mobile science laboratory will assess whether the past or present Martian environment could support life. The software was used for modeling during development of the rover. Media representatives attending the air show that would like to participate in the briefing should register online at: https://www.industry-meeting.com/event/microsite/22/sign-up/ The Farnborough International Airshow is an annual event featuring a host of activities, exhibits, and static and aerial demonstrations by aerospace companies worldwide. For information about NASA's Curiosity rover, visit: http://www.nasa.gov/msl -end- To subscribe to the list, send a message to: hqnews-subscribe@xxxxxxxxxxxxxxxxxxxxxx To remove your address from the list, send a message to: hqnews-unsubscribe@xxxxxxxxxxxxxxxxxxxxxx
