Re: poll : Advertising vs Linux Audio

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On 04/22/2012 04:04 AM, Patrick Shirkey wrote:

On Sun, April 22, 2012 12:52 pm, Jeremy Jongepier wrote:
On 04/22/2012 05:13 AM, Patrick Shirkey wrote:
Do other people here have any strong opinions on the usefulness of
advertising in the Linux Audio community?


Yes. I completely adhere to Robin's stance.


You do realise that many of the tools being produced by the Linux Audio
Community are being used in the advertising industry which makes us all
complicit in supporting it to start with.

IMO we cannot avoid that fact that advertising and marketing is a very
crucial component to global industry which enables the corporate world to
continue to function. We should seek to manage our own channel and
therefore the message and brand rather than avoid it all together out of
some ridiculous fear of becoming Evil.

Sorry, it is not ridiculous at all.

We may even make enough money in
the process to pay some of our community members and help them to be
productive and motivated.

Managing our channel? Sorry, I don't quite understand. Do you mean advertising our message on __other__ sites? What is "our message"?

If we continue to avoid the whole issue that is exactly what the "Evil"
marketing companies and corporations would like for us to do so that they
can have complete control over the message, brand, content and income
stream...

It would seem to me the issue is not being avoided at all (witness the long thread I'm still reading), it is just that not all people in this list - which you asked for feedback - agree with your view of the world and what linuxaudio.org should/could/must be.

Linuxaudio.org currently has (AFAIK) complete control of its brand, content and message. It is being kindly hosted by vt.edu and run by volunteers. But of course I don't know the details. Advertising, if anything, will dilute the control of the brand content and message - the way I see it of course, you will disagree. As everything else in the world, who puts the money eventually controls the message, not the other way around.

If advertising is accepted I presume linuxaudio.org will have to be hosted somewhere else (out of the .edu domain). Then advertising becomes a requirement for the survival of linuxaudio.org. No advertising, no hosting money. The more linuxaudio.org depends on advertising to run, the more it will be subject to control of its message.

-- Fernando
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