Re: a fedora.next marketing question

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El 2014-02-14 07:51, Joe Brockmeier escribió:
On 02/12/2014 02:14 PM, Matthew Miller wrote:
So, marketing team people: what do you think? Which is the right general approach? If we do the second thing, does it dilute our ability to deliver
the Fedora Message? How can we overcome that? Other questions? Other
answers?

I'm in the "low bar" camp, depending on the definition of "promote"
here. For example, we currently "promote" spins on the Web site, and I
don't think that should change. The alpha/beta/final announcements can
and should include mentions of spins and other work in Fedora even if
it's not it's one of the Three Products.

But we might say it's up to folks doing "other" work to come up with
screenshots/copy, etc. if we're going to put them on the site/include in
release announcements, etc.

In other words - they'll need to meet the marketing team part-way and
get involved if they want help promoting their work, but we shouldn't be
refusing to promote anything done in Fedora if the team doing the work
is willing to take those steps.


I have to confess ignorance. It is the live media team going to be the work station team? Or it is up to work station team to choose what desktop to ship and maybe live media team has to change to gnome spin team? Splitting may impact in the number of people available for doing things. Live media is what we give to people not knowing what "flavor" to pick. It seem logical to me that now that "flavor" will be work station.

I feel that there is the need to bring ambassadors up to speed in what will be the new message. A lot of material is approved and done regionally. Ambassadors do the leg work, and they need to know what is this new thing. They need to know how to answer questions like: What is this new "flavor"? Why did you changed the "last season" "flavor"?

So, ambassadors need to get involved and do their part-way to meet marketing? Or it is marketing team need to do they part-way to meet ambassadors?

I comment this because so long time ago, ambassadors "have to" be in marketing list. Now, in the joining process for ambassadors is like "look to those list to see if one catch your attention". Among a bunch of lists it is marketing list. Most likely an ambassador work in other things on the project, but those things may not be related to fedora.next.

To sum up, how do we overcome gaps: production - marketing - sales (so to speak).

Just thinking out loud. Not sure if this makes sense anyway.

Neville
https://fedoraproject.org/wiki/User:Yn1v

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