Garland! I'm delighted you're here - we would -love- some help / brainpower on keyword optimization. You're here at a great time - we're getting ready to ship out F13 in less than a month, at which point we'll be launching directly into F14 planning and new ideas - and optimization is definitely something we want to focus on. I have a longer mail coming after $lifestuff is wrapped up for the day - but I wanted to say welcome, and we're really glad you want to contribute! Cheers, -robyn On 4/20/10, Garland Binns <gbinns@xxxxxxxxxxxxx> wrote: > Hi Everyone, > > My name is Garland. I've been looking through fedoraproject.org and I > noticed that there isn't a ton of keyword optimization. There definitely > appears to be a lot of potential for increasing our rank and penetration > within the search engines, hence, bringing us more relevant traffic and > potential users/contributors. For example, the core pages that appear in the > top left of the home page (Home, Get Fedora, Join Fedora, Help) all have the > same title tag and no meta description - they also don't appear to be > well-optimized for any keywords other than the phrase Fedora Project. By > changing this not only could we increase exposure by inserting additional > highly sought after keywords, this would also give us the opportunity for > these main pages to appear independently on the same page of search results, > giving us more page share leaving less room for other results that could be > siphoning potential visitors. > > Just the word "linux" alone, has many variants that are currently generating > hundreds of thousands of searches each month. With a little work we could > start taking advantage of this: > http://dl.dropbox.com/u/1673758/linux_keyword_ideas_20100420_1535408.csv > > Here is another spreadsheet which also has many variants: > http://dl.dropbox.com/u/1673758/linux_distro_keyword_ideas_20100420_1739862.csv > > Just the term "linux iso" is used approximately 200,000 times in searches > worldwide each month. These are people that already know how to create discs > to distribute. We are nowhere to be found on any of the search engines > because none of our pages are optimized for this term. > > Wouldn't it be a good thing if people were able to see a link to Get Fedora > when they were searching for a linux iso? > > I would love to collaborate and join the Marketing Team to come up with a > plan for taking advantage of these opportunities. > > With that said, here's my Mad Lib: > > Hi, my name is Garland Binns and I live in Chicago, IL. My Fedora Account > System (FAS) username is gbinns, and my IRC nick is gbinns. > > I learned about the Fedora Marketing team through the Websites Team, and am > interested in joining because I'm a full time Internet marketing > professional, web developer, and project manager. > > This is the first FOSS project I have worked on, however, I've administered > and implemented many different marketing projects and programs in the past > in other arenas, specifically related to email, SEO, SEM, SMM. and the > Internet. > > My skills, which I hope to utilize in Fedora Marketing, include: > > (Marketing Skills) - Email/SEO/SEM/SMM > (Other Skills) - Project Management/Web Design/Web Development > I'd also like to learn more about Linux-based programming languages. > When I'm not working on Fedora, I am working full-time at Media Rake, Inc., > which is a company that helps businesses grow online. > > A couple of goals I have for the Fedora Project are expanding its reach to > convert people to Fedora like myself, who have frequently relied on Windows > and OSX in the past when it comes to computing, and seeing Fedora become the > number one distro on the Internet. > > I am wondering if I can join the Marketing Team. > > Please help me get started! > > Sincerely, > Garland > > -- > Garland Binns: Media Rake, Inc. - Digital Landscape Architects > Phone: (646) 867-2335 | Fax: (877) 329-3410 | Web: www.mediarake.com > LinkedIn: www.linkedin.com/in/garlandbinns > Twitter: www.twitter.com/garlandbinns > > DISCLAIMER: This message contains confidential information and is intended > only for the individual(s) named. If you are not the named addressee(s), you > should not disseminate, distribute or copy this email. Please notify the > sender immediately if you have received this email by mistake and delete > this email from your system(s). Email transmission cannot be guaranteed to > be secure or error-free, as information could be intercepted, corrupted, > lost, destroyed, arrive late or incomplete, or contain viruses. Media Rake, > Inc. and the sender do not accept liability for any errors and/or omissions > in the contents of this message which arise as a result of email > transmission. If verification is required, please request a hard-copy > version. All physical correspondence should be written with attention to the > sender and addressed to Media Rake, Inc., 2019 N. Whipple St., Chicago, IL > 60647, United States of America. > -- Sent from my mobile device -- marketing mailing list marketing@xxxxxxxxxxxxxxxxxxxxxxx https://admin.fedoraproject.org/mailman/listinfo/marketing
