I'm a newcomer to all this but I'll throw in two cents anyway. Been on Fedora some two months now so my view is as a relative newbie, lots of computer experience but not a "geek" or "power user". In my past career I was responsible for a technical product that was the best. Even our competition did not argue. But being the best is not enough. You must still "sell" your product. An important part of selling is making the potential customer feel comfortable with you, with the product, and with your company. Having said that..... One of you said something about the "techie image". I think that comment was right on target. Website needs to be "softened" (see Ubuntu site:...people...working together). Maybe a formal mascot is not necessay. There are possible pitfalls with use of mascot. Maybe reworking the website a bit to make it more friendly could be helped by using small "unofficial" images of "possible mascots" as place markers. Maybe one of the images will become popular. By the way. People don't think much of goats in US. Unfortunately, an athlete who goofs up at the wrong time is called a "goat"; the guy who lost the game for the team. I like dolphins though. Don't know of any bad thoughts about dolphins. Intelligence, speed, freedom, good attitude all come to mind. And it would be easy to work dolphins into the existing Fedora blue colors. Mascots (or at least "organic" images) connote "warm & fuzzy". Fedora could use some warm & fuzzy. -- Fedora-marketing-list mailing list Fedora-marketing-list@xxxxxxxxxx https://www.redhat.com/mailman/listinfo/fedora-marketing-list