From: M?ir?n Duffy <duffy@xxxxxxxxxx>
Actually, this is *not* true with respect to what Hugo is suggesting.
For example:
http://www.rpi.edu/dept/NewsComm/graphics/downloads/pdfs/toolkit.pdf
Very descriptive document.
Look at pages 8 & 9 of the Rensselaer Polytechnic Institute brand
book. A
university is a large organization made up of many sub-organizations -
schools,
departments, research labs, etc. RPI's brand guidelines (as most
universities'
and large corporations') recognize that they must apply to many
disparate
sub-organizations that share the same 'brand' and have guidelines for
incorparating the use of their logo for those sub-organizations.
This can be handled in a way where the sub-organization's identity is
associated with the main brand, bit not integrated with the logo. It
depends how close the affiliation of the sub-organization is to the
main organization.
This concept of 'sub-logo' guidelines actually not that uncommon in
brand
design, and it would be nice if such sub-logo guidelines could be
specified for
Fedora's logo.
True. If desired, guidelines on how to handle such cases should be
integrated into the usage document, like the one for rpi.edu mentioned
above. This puts a larger load on someone within the Fedora Project to
keep tabs on a larger array of logos, and have new logos created or
approved as the Fedora Project grows. Without a dedicated logo cop
within the Fedora Project, I think the simplicity of the current usage
document keeps the overhead of maintaining the Fedora visual identity
at a minimum. That is a benefit to the Fedora Community from my point
of view.
I agree with your point, but I ask how much additional value does the
Fedora Project get out of these additional logos, verses establishing
an identity link for sub-organizations without changing the established
usage guidelines ?
Charles Dostale
System Admin - Silver Oaks Communications
http://www.silveroaks.com/
824 17th Street, Moline IL 61265
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