Nicolas Mailhot wrote:
In a previous life I helped organise an event. We organised a competition to choose the picture that would appear on brochures, leaflets, ads, etc The design winner was purplish (with a bluish gradient, just like your mokups). The print shop warned us this was not a popular colour and we'd be well advised to ask the designer to change the main tone. We went through anyway. On hindsight this was a mistake - we had many remarks on the colour, and even today I have mixed feelings when I look at the art material I kept as a remembrance (esp compared to the ones produced by the teams that organised the previous and next iterations) Since then I've looked twice whenever I encounter purple artwork. I've found out the print shop was right - it is very rarely used, and when it is it's predominently with a hard contrasting colour (black, silver, white) to tone down the purple impression. The very few cases I've seen it in a big gradient were somehow less than optimal just like our own attempt.
Ah okay. I am intending to add a lot more of the darker blue color to the gradient anyway but was just curious because this is just something I've not ever heard. Was it the same shade of purple? Or was it a more violet / reddish-hued purple?
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