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OWH launches ¡Nunca Más! Initiative for Latinas
On October 6, 2011, OWH launches ¡Nunca Mas! - a new educational initiative designed to educate Hispanic women and their families about safe medication use. ¡Nunca Mas! utilizes a series of Spanish language video novelas to showcase the pitfalls of medication misuse and to highlight medication safety tips. The ¡Nunca Mas! initiative provides Hispanic leaders with access to four novelas and free educational materials to help them organize novela viewings and discussion groups for Hispanic women.
OWH partnered with MANA – A National Latina Organization to disseminate ¡Nunca Mas! messages to Hispanic communities across the country. MANA Chapters and Affiliates will conduct ¡Nunca Mas! outreach activities throughout October. In addition, OWH and MANA facilitated a luncheon briefing that was hosted by AARP for representatives from over 30 national Hispanic serving organizations including members of the National Hispanic Leadership Agenda.
Episode 1 of ¡Nunca Más! is now live! Please share it with your stakeholders on your website, Facebook, or Twitter: http://1.usa.gov/ngDJrC.
A new novela will be released every Thursday in October. If you are interested in holding a ¡Nunca Mas! viewing party or discussion, view the novelas and toolkit at:
