SFGate: United resumes S.F.-Beijing flights/Service, suspended 3 years ago, seen as a lift for SFO, airline

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Friday, June 11, 2004 (SF Chronicle)
United resumes S.F.-Beijing flights/Service, suspended 3 years ago, seen as=
 a lift for SFO, airline
David Armstrong, Chronicle Staff Writer


   After a three-year hiatus, United Airlines restarted its daily service
between San Francisco International Airport and Beijing on Thursday.
   The service had been suspended three years ago after the high-tech
implosion, the Sept. 11 terrorist attacks, the war in Iraq and the SARS
outbreak in China and East Asia.
   These combined tribulations helped drive United's parent company, UAL
Corp., into bankruptcy and cut down air traffic at SFO, which draws
heavily on revenue from transpacific passengers and flights.
   Airport Director John Martin welcomed the return of the daily nonstop
flight. "This service is a great addition. We think there will be many
more new flights between San Francisco and China," he said, adding it is
especially important to tourism in San Francisco.
   Airline officials also hailed the flight, a 12-hour journey in a Boeing
777. "San Francisco functions as our most important international hub and
gateway," said Daniel Walsh, United's vice president for sales. "The
Chinese community in San Francisco is extraordinarily large. We see signs
of life in the high-tech sector. Passenger demand is strong."
   A United spokesman said sample round-trip fares range from $1,115 on
economy class to $4,507 in business class.
   Walsh said the return of Asia-Pacific traffic boosts United's
traditionally strong international business and is a key element in its
plan to emerge from bankruptcy.
   Also attending the ribbon-cutting ceremony, which included a traditional
Chinese lion dance at SFO's billion-dollar international terminal, was
China's deputy consul-general in San Francisco, Qiu Xue Jun.
   SFO has been on an upswing lately. Airport officials learned last week
that a low-fare carrier planned by Richard Branson, the British
entrepreneur and founder of Virgin Group, which operates Virgin Atlantic
Airways, has decided to station its pilots, flight attendants and
maintenance operations in San Francisco when it begins flying, probably
next year.
   E-mail David Armstrong at davidarmstrong@sfchronicle. com. -------------=
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Copyright 2004 SF Chronicle

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