Airlines cross-subsidize routes all the time in order to keep market share up. David R ----- Original Message ----- From: "Kurt Reinbold" <kurtreinbold@xxxxxxxxxxxxx> To: <AIRLINE@xxxxxxxxxxxxxxxxx> Sent: Wednesday, February 11, 2004 20:45 Subject: Re: [AIRLINE] Media and investors see flaws in JetBlue strategy > how did DL subsidize their respective routes to compete against JetBlue? > Could you provide financial data to support your statement? > > kr > > Matthew Montano > > Not sure how this becomes a "showdown", and a "loss." > > JetBlue smartly moved into a market based on good intentions and > assumptions. > > The assumptions turned out to be wrong (Delta, with their higher costs > decided to subsidize the routes) so JetBlue cut their losses and left. > > It would of been a loss if they decided to stick around for longer. > JetBlue has plenty other markets to tackle... > > Matthew > > http://www.redmac.ca - Getting Canadian's their Macintosh accessories > http://www.justaddanoccasion.com - Great gift ideas, featuring smoked > salmon > > Someone wrote: > > > B6 recently lost a showdown with Delta Air Lines when it tried to > > expand > > into the Atlanta - Los Angeles market.