Re: AA eyes Southwest model

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In a message dated 2/9/2004 7:37:16 AM US Mountain Standard Time,
B787300@xxxxxxx writes:

> "One of the reasons Southwest is so successful and has such high customer
> service ratings is that they promise a product that is very simple and deliver
> on that promise very consistently. It's a better paradigm... and that's
> where we need to move."
>
> But that's just what American Airlines CEO Gerard Arpey had to say at the
> Goldman Sachs Transportation Conference in New York last week.
>


Here's a better paradigm, Gerard: Be profitable.  And you can't get there by
being something you're not, nor ever will be.  Not everyone can or should be
Southwest Airlines!

RT Simpson
Phoenix

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