NYTimes.com Article: US Airways’ Stock Hurt By Southwest’s Route Plans

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US Airways’ Stock Hurt By Southwest’s Route Plans

December 12, 2003
 By MICHELINE MAYNARD





Shares of US Airways fell yesterday, as Southwest Airlines,
the largest low-cost carrier, said it would serve six
cities from Philadelphia, one of US Airways' hubs.

Southwest's announcement came a day after Standard & Poor's
put US Airways' debt on its CreditWatch list, meaning that
the debt was at risk of downgrading. US Airways shares
declined 9 cents, closing at $5.61, after trading sharply
lower in the morning.

US Airways, based in Arlington, Va., is the nation's
seventh-largest carrier. It emerged from bankruptcy
protection in the spring, after its Chapter 11 filing in
August 2002. But last week, US Airways' chief executive,
David N. Siegel, said the company was re-examining every
part of its business, in the wake of the threat posed by
Southwest and other discount carriers.

In a message to employees last Friday, Mr. Siegel said
studies showed that fares fell 30 percent after Southwest
entered a metropolitan area. But he said US Airways was
prepared to match Southwest's Philadelphia fares.

"We're going to be fully competitive to meet the customers'
needs," Mr. Siegel said in Tokyo, where he was attending a
meeting of the Star Alliance, a collection of more than a
dozen global airlines that US Airways recently joined.

"We're no different than retailers who have to deal with
Wal-Mart," Mr. Siegel said.

Leaders of US Airways' pilots' union met yesterday in
Charlotte, N.C., to discuss the new crisis facing the
airline, but issued no comment. Two other unions,
representing passenger service agents and mechanics, have
said that they will not reopen their contracts, though they
have held discussions with company officials. Since the
company's filing for bankruptcy, its unions have granted
the airline two sets of concessions, and the pilots'
pension plan was replaced by a less generous program.

In an interview in Tokyo last week, Mr. Siegel played down
the unions' refusal to negotiate further cuts, terming this
"common rhetoric." He added, "We've had some good private
talks."

Southwest plans to begin service in May from Philadelphia,
one of US Airways' main hubs along with Pittsburgh and
Charlotte. In recent months, US Airways has made
Philadelphia its primary hub for flights to Europe and the
Caribbean, as well as a transfer point for flights up and
down the East Coast.

Yesterday, Southwest said it would start service from
Philadelphia to Chicago (Midway); Phoenix; Las Vegas;
Tampa, Fla.; Orlando, Fla.; and Providence, R.I. - all
cities served by US Airways. Analysts said US Air was most
likely to be affected by Southwest's competition on its
routes to Las Vegas, where it has four flights a day, and
Midway Airport, Chicago, where it offers nine flights a
day.

Midway is also a hub for Southwest, where it funnels
flights to and from Eastern, Western and Southern
destinations. Joyce Rogge, Southwest's senior vice
president for marketing, said the airline would announce
its Philadelphia fares later. But in a news release,
Southwest noted that its one-way fares are capped at $299
and often run far less.

"Announcing our entry into Philadelphia was just the
appetizer,'' it said in part, "and the destinations are the
entree. Just wait until you see our fares - you'll want to
save room for dessert."

Commenting on the placing of US Airways on CreditWatch, a
Standard & Poor's analyst, Philip Baggaley, said he was
concerned that the airline was not performing at the levels
it forecast when it emerged from bankruptcy protection. S.&
P. has a B rating on US Airways' long-term debt.

Mr. Baggaley noted that US Airways must meet loan covenants
on June 30 to comply with the conditions attached to $900
million in federal loan guarantees granted by the Air
Transportation Stabilization Board.

Though other analysts are questioning US Airways' long-term
prospects, Mr. Baggaley said he expected the airline to be
able to address its cost problems. "It's not likely the
A.T.S.B. would accelerate the loan and demand payment," he
said.

http://www.nytimes.com/2003/12/12/business/12air.html?ex=1072238093&ei=1&en=6ff37557c307fd23


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