=?unknown?q?=91Virgin?= can make US$10m =?unknown?q?profit=92?=

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'Virgin can make US$10m profit'
By Curtis Rampersad, Trinidad Express 05.07.03

British billionaire Sir Richard Branson says his Virgin Atlantic flight
service from London to Tobago has the potential to generate an annual
profit of US$10 million, even in the face of troubled times for the
aviation industry. The new route, which also services Grenada, makes Virgin
Atlantic the largest operator of Caribbean flights, Branson said, and means
a projected annual economic benefit to Tobago and Grenada of more than
US$7.5 million in increased jobs, trade and tourism. Virgin Atlantic, which
also operates a service to Barbados, launched its direct weekly service
between London to Tobago on Monday, using a 422-seat Boeing 747-400
aircraft as part of a 50 per cent increase in capacity for the Caribbean by
winter of this year. As chairman of Virgin Atlantic, Branson said he was
confident that Tobago was a niche in the United Kingdom market.

As a result, the carrier?which declared a £10 million sterling annual
profit?will serve the route all year long. Virgin Atlantic also expects to
fly around 9,000 passengers to Tobago and Grenada this year who will spend
an estimated £1,100 sterling each there. Speaking with reporters at the
Hilton Tobago at Lowlands less than two hours after the flight landed at
Crown Point Airport, Branson said he was anxious to provide a competitive
service to Tobago. Asked about the establishment of a regional airline,
Branson suggested that it should not be operated by Caribbean governments.
He said he had written to regional government leaders offering assistance
in the creation of a new airline. He also commented on the position of
cash-strapped national airline BWIA. Noting that BWIA had had its
difficulties, Branson admitted that he liked BWIA's operations and its
friendly staff. While he said Virgin Atlantic would not normally get
involved in an already-established company, Branson explained that if asked
by the Government, "we would certainly talk to them about BWIA if there was
a way for co-operation".


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