NYTimes.com Article: Ireland's Ryanair to Cut Staff at Buzz

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Ireland's Ryanair to Cut Staff at Buzz

February 4, 2003
By THE ASSOCIATED PRESS






Filed at 8:47 a.m. ET

DUBLIN, Ireland (AP) -- Ryanair, Ireland's fast-growing
budget airline, said Tuesday it plans to slash staff by
about 20 percent at its newly acquired carrier buzz and to
become Europe's biggest airline within the next three
years.

Chief executive Michael O'Leary made the forecast as
Ryanair reported it earned 43.2 million euros ($46.7
million) in the traditionally slow October-December period,
up from 28.8 million euros a year earlier.

Revenue rose to 185.9 million euros $200.1 million) from
135.5 million euros a year ago.

The results capped a particularly ambitious period for
Ryanair, which last Friday announced plans to purchase up
to 100 new Boeing 737s and to take over buzz, a loss-making
rival run by KLM Royal Dutch Airlines, for 23.9 million
euros ($25.8 million). Ryanair last week also unveiled
plans to open its ninth European hub, in Sweden.

Deputy chief executive Howard Millar said buzz's 570
employees, largely based at London's Stansted Airport, were
told Monday that about a fifth of them would lose their
jobs. Ryanair, which operates most of its flights from
Stansted, has about 1,800 employees. And O'Leary warned
that he would shut down the whole buzz operation if the
remaining workers didn't agree to adopt Ryanair's spartan
working practices. These include more irregular hours and
quicker turnaround times than apply in many other airlines'
flight schedules.

Millar said Ryanair also was already negotiating with
managers of the European airports that buzz uses and would
``take pretty drastic action,'' with decisions on route
closures and transfers decided by the end of the month.

``If the airports don't play ball then they'll go,'' said
Millar, referring to Ryanair's practice of demanding low
landing fees, often opting for suburban strips rather than
a city's highest-profile airport.

The most likely buzz routes facing the ax were London
connections to Paris' Charles de Gaulle airport and to two
German destinations: Frankfurt's Main and to Duesseldorf.
Ryanair already operates or will soon open services to all
three cities from more distant airstrips.

Analysts on Tuesday improved their already optimistic
medium-term forecasts for Ryanair, but shares fell on
profit-taking following a week of substantial gains. In
Dublin at midday the stock was down 2.7 percent at 6.59
euros ($7.12).

O'Leary said he planned to keep buzz as a separate brand
name but would market its routes through Ryanair's Web
site, from which the Dublin-based carrier sells all of its
tickets. He said he planned to slash buzz's fares by at
least 50 percent in hopes of doubling its volume to 4
million passengers a year.

He said the enlarged Ryanair operation would reclaim the
No. 1 position among European no-frills carriers from
easyJet. Its London-based rival last year eclipsed Ryanair
in routes and passenger numbers by acquiring fellow budget
airline Go for 374 million pounds ($611 million).

``We are aware that some commentators fear that we are
biting off more than we can chew,'' O'Leary said. ``However
... fortune favors the brave.''

O'Leary said Ryanair was aiming to carry 24 million
passengers in fiscal 2004 and 29 million in fiscal 2005. He
said these targets could allow the Irish upstart -- which
began in 1985 with a single daily round-trip between London
and the Irish town of Waterford -- to eclipse the
continent's big three European flag carriers in popularity.


Ryanair has projected 15 million passengers for this fiscal
year ending in March. The 24 million target would put
Ryanair in the same volume league as the current No. 3, Air
France, while 29 million would place it alongside British
Airways and Lufthansa.

http://www.nytimes.com/aponline/business/AP-Ryanair.html?ex=1045367930&ei=1&en=e53b6c2e1f6d6256



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