Zoom Zoom

[Date Prev][Date Next][Thread Prev][Thread Next][Date Index][Thread Index]

 



Ottawa company to launch Zoom Airlines

DAVID PADDON
Canadian Press


Monday, August 26, 2002

TORONTO - As if it isn't hard enough for air travellers to keep track of
Tango, Jazz and ZIP Air - all owned by Air Canada. Now an Ottawa company is
preparing to launch Zoom Airlines - a charter service starting out with one
leased Airbus 320 and one customer, Go Travel Direct, a two-year-old tour
operator specializing in winter leisure travel.

Zoom president and CEO Kris Dolinki said Monday there's a danger there will
be confusion among consumers because of the wave of new airline brand names
"but we certainly don't intend to take any advantage of that."

In fact, Zoom Air isn't marketing directly to the public, which would buy
seats indirectly through Go Travel or other tour operators, he said.

Hugh Boyle, who emigrated to Canada from Scotland in 1998 after selling a
family owned European tour operator for $200 million, is chairman and a
major shareholder in both Zoom and Go Direct.

"Hugh's plans were actually to retire in Canada . . . and he stayed retired
for about a year," Dolinki said, adding Boyle is still in his early fifties.

Boyle got back into the travel business with Go Travel Direct in 2000 after
deciding the Ottawa market was underserved, said Dolinki, who had been that
company's chief financial officer before helping to launch Zoom.

Go Travel Direct, which sells winter vacation packages directly to consumers
- without using travel agents - will initially be Zoom's sole customer and
buy all the seating aboard airline's single plane.

However, Dolinki said Zoom hopes to eventually attract business from other
tour operators that aren't already aligned with another airline.

Go Travel, for its part, plans to expand this winter to offer flights from
Hamilton and Halifax, in addition to Ottawa, said Dan Brennan, Go Travel's
marketing director said.

Until mid-December, when Zoom is expected to start flying after receiving
the necessary regulatory approvals, the tour company will continue to use
charter flights from another airline.

Air Canada, by far the country's largest airline, has recently launched
several new brand names for various parts of its operations.

Tango is a no-frills discount carrier that flies to destinations across
Canada, with its major hub at Toronto's Pearson International Airport.

Jazz is the new name for Air Canada Regional, which flies smaller planes
that connect with Air Canada's main airline in several regional markets.

And ZIP Air is a new subsidiary, not yet flying, that will be based in
Calgary and compete mostly against WestJet Airlines on short-haul routes in
Western Canada.

© Copyright 2002 The Canadian Press



_________________________________________________________________
Send and receive Hotmail on your mobile device: http://mobile.msn.com

[Index of Archives]         [NTSB]     [NASA KSC]     [Yosemite]     [Steve's Art]     [Deep Creek Hot Springs]     [NTSB]     [STB]     [Share Photos]     [Yosemite Campsites]