Re: SF Gate: Northwest CEO says airlines must focus on bringing back consumers

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Sure, like NW care. They refused to renew our Silver Elite status as I had
not travelled in the past 12 months without copies of all my UA and QF
statements, full travel plans for the next 12 months and a DNA sample. If
NWA were serious about keeping customer loyalty, they would not make so
difficult that which UA make so simple.

----- Original Message -----
From: "Bill Hough" <psa188@juno.com>
To: <AIRLINE@LISTSERV.CUNY.EDU>
Sent: Tuesday, March 12, 2002 2:45 PM
Subject: SF Gate: Northwest CEO says airlines must focus on bringing back
consumers


> =20
> ----------------------------------------------------------------------
> This article was sent to you by someone who found it on SF Gate.
> The original article can be found on SFGate.com here:
>
http://www.sfgate.com/cgi-bin/article.cgi?file=3D/news/archive/2002/03/11/f=
> inancial1933EST0358.DTL
> ----------------------------------------------------------------------
> Monday, March 11, 2002 (AP)
> Northwest CEO says airlines must focus on bringing back consumers
> BREE FOWLER, Associated Press Writer
>
>
>    (03-11) 16:33 PST DETROIT (AP) --
>    Airlines must emphasize the importance of customer service and learn to
> streamline security procedures in order to be successful in a post Sept.
> 11 world, Northwest Airlines chief executive Richard H. Anderson said
> Monday.
>    The terrorist attacks have resulted in increased anxiety about
traveling
> -- while before the attacks, the worst problem most of the traveling
> public ever faced was losing their luggage, Anderson said at an Economic
> Club of Detroit luncheon.
>    "There is one value you never compromise in the airline industry, and
> that's safety and security," said Anderson, who added that he too has been
> asked to remove his shoes and belt at security check points.
>    Anderson's speech came on the six-month anniversary of the attacks, in
> which hijacked planes crashed into the World Trade Center in New York and
> the Pentagon. A fourth plane crashed in a field in Pennsylvania.
>    Anderson said he and other Northwest officials are working with the
> federal government to create a "Trusted Traveler Program."
>    As part of the program, the government would issue cards to frequent
> travelers that are tied to some kind of biometric technology such as a
> retinal scan.
>    Travelers would insert their cards into a machine, which would let them
> pass through security faster.
>    "It would allow us to focus on potential threats, rather than those
shoes
> you are wearing," he said.
>    Eagan, Minn.-based Northwest cut 20 percent of its flights after the
> attacks. However, the airline is seeing passenger numbers rebound
> somewhat. Last week, officials announced they would restore dozens of
> evening flights to and from it Memphis International Airport hub in
> response to customer demand.
>    Northwest's business has come back about 7 percent since then, Anderson
> said, and market forces will dictate when the company will get back to its
> pre-Sept. 11 levels.
>    Northwest serves some 750 cities in nearly 120 countries, with other
hubs
> in Minneapolis/St. Paul, Tokyo and Amsterdam.
>
> On the Net:
>    Northwest Airlines: www.nwa.com
>
> =20
> ----------------------------------------------------------------------
> Copyright 2002 AP
>

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