Fedora events in 2009

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Hi all,

I'd like to share some thoughts and proposals w/ the larger Fedora community for feedback.

One of the things that the Community Architecture team is responsible for is, for lack of a better term, Fedora's discretionary budget. A large chunk of that budget is used for events (including travel and lodging subsidies), marketing, cd production, swag, etc.

I'm going to talk first about how things are currently organized, and then mention what should stay the same, as well as the changes that I'd like to propose for 2009.


THE WAY THINGS ARE:

Currently, budget is divided into "FUDCon money" and "global events & swag" money.

The FUDCon money is self-explanatory. One of the successes we had this past year was finally bringing FUDCon back outside North America, with a very successful event in Brno. Continued global growth of Fedora-centric events is an important goal for the future as well.

The "global events and swag" money is managed by the Fedora Ambassadors Steering Committee (with my guidance), and spread among the local Ambassadors leaders around the world, who further allocate it based on the Fedora Events schedule, and based on tangible needs, like CDs, stickers, posters, shirts, etc. This local accountability model is working well around the world, and the hiring of Rodrigo Padula by Red Hat LATAM to (among other things) organize and lead the Fedora community in that region of the world will help even more.

One of the other types of events that has grown and expanded this past year is the "Fedora Ambassador Day", first conceived by Gerold Kassube back in 2006. More on this later.


WHAT NEEDS TO STAY THE SAME:

The general method for distributing and spending the "global events and swag" is working well, and should continue, in my opinion.


WHAT NEEDS TO CHANGE:

In our quest for globalization, I don't want to fall into a trap of saying "there are four quarters in the year, and therefore we should do one FUDCon per quarter in a different region of the world".

There are a few resons why I dont like this idea, including:
* If a particular region of the world only gets one "premier" Fedora event each year, it puts a huge amount of pressure on that event to be everything to everyone. For instance, the event has to satisfy local Red Hat needs, it has to be at a time and place that maximizes local attendance. * The event risks being spread too thin. It trieds to address all of Fedora's many parts, and risks not getting sufficient depth in any of them. * It doesn't give a region a chance to build momentum, and string events together, creating stronger personal relationship, stronger community, and better results that directly benefit Fedora.
 * It allows only one "premier" Fedora event to be held per quarter.

I think we can be more efficient than that.

As such, I would like to do two things:

(1) Think of the "FUDCon money" in the Fedora budget not as "FUDCon money", but rather as "money for premier, Fedora-centric events".

(2) Create a second kind of Fedora-centric event that can complement FUDCons, and allow folks like me, Paul, or regional Ambassador leaders to create the sorts of events that are most useful to their region.

To that end, I would like to re-brand the idea of "Fedora Ambassador Day" to "Fedora Activity Day" (still keeping the FAD acronym). The idea of the new FAD is to bring smaller groups of people in a region (I'm picturing 5-20) together for day-long or weekend-long sessions that focus on one or two specific Fedora topics, and also include some sort of social event, or interesting location.

I'm picturing bringing a bunch of packagers together for a weekend and giving them the resources they need to knock one or two things off their agenda, or bringing a couple of people who are working on a particular feature to the same place and enabling them to have a code sprint. Little "Fedora summits", all over the place, focusing on whatever piece of Fedora is interesting to a group of contributors who want to come together. The model the Fedora Ambassadors have been using -- bringing the regional leaders together for a weekend to plan the next 6-12 month strategy -- is also a good example.

Smaller, contributor-focused events that have specific goals, and can be organized by whoever is interested in putting them together, wherever they are in the world. These events complement FUDCons, and allow us to mix FUDCons and FADs together in different regions of the world with more flexibility and modularity.

Because everything still comes out of one quarterly budget, finances remain clear and simple. There is a sum we cannot exceed, but we can subdivide that sum each quarter into whatever mixture of FUDCons and FADs we like.

Maybe this even gives us an opportunity to remember the "U" in FUDCon, and organize events that are more user-centric. It also enables us to take some of the hackfest ideas that are worked on at FUDCons and replicate them in different locations and with greater frequency.

All we need to do is figure out a way of tagging FADs as "proposed" and "approved" so that as groups of people get their act together, we can be sure that (a) the value of the event makes sense and (b) budget for the event exists.

The people who take ownership of FADs will be responsible for setting and achieving goals to demonstrate the value of the event, so that everyone has proper expectations. Goals might include N bugs triaged or N packages reviewed, translation sprints, or focused testing on a piece of the application stack of interest to that group.

Interested to hear whatever comments the rest of f-a-b has.

--Max

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